| Sporting goods enterprises are an important part of China’s sports industry,however,China’s sporting goods enterprises have long been facing the lack of strong competitiveness in the international market,the industrial structure needs to be optimized and other issues,with the"dual-carbon" and "Made in China 2025" policy put forward to further accelerate the pace of sustainable development and transformation of China’s sporting goods enterprises.With the introduction of "dual-carbon" and "Made in China 2025" policies,the pace of sustainable development transformation of China’s sporting goods enterprises has been further accelerated.ESG(Environment,Society and Governance),as an important part of sustainable development,has become the investment target of the capital market as well as the direction of development encouraged by the government,and the improvement of ESG management by the enterprises not only promotes their own green development,but also effectively strengthens the recognition of the outside world.By deconstructing the underlying logic of ESG concepts and rating methods,and combining the characteristics of the sporting goods industry,this study constructs a quantifiable ESG sustainability evaluation system for sporting goods enterprises,aiming to help sporting goods enterprises understand their own level of sustainable development,pay attention to the risks and opportunities of ESG,and improve the green management of the enterprise value chain,so as to further promote the upgrading of the structure of the sports industry.In this study,we firstly sort out,split and refine the relevant indicators in the existing literature,policy guidelines and domestic and international ESG evaluation systems through the literature method and based on the sustainable development theory,stakeholder theory and PDCA theory.Secondly,through the Delphi method and three rounds of expert questionnaires,we screened and corrected the indicators,and constructed the ESG sustainable development evaluation system of China’s sporting goods enterprises with three first-level indicators for environment,society and governance,nine second-level indicators and 50 third-level indicators.In order to enhance the scientificity and rationality of the evaluation system,this study adopts the structural entropy weighting method,which combines the hierarchical analysis method and entropy weighting method,to determine the comprehensive weights of the indicator system.Finally,the TOPSIS evaluation model is used to score the ESG sustainability level of the five selected sample companies,namely,Anta Sports,Li Ning,China Dongxiang,361 Degrees,and Turbo International,and the scoring results are analyzed and suggestions are made.Through the empirical research on the sample enterprises,it is found that the ESG development of China’s sporting goods enterprises is still in the initial stage,and the ESG management decision and action indicators of the enterprises have a greater impact on the evaluation results,and the disclosure of the performance data on inspection and management needs to be strengthened;green sports products,scientific research and innovation,sports public welfare,and the promotion of the development of the sports industry related indexes are industry-specific indexes with a greater weight in the valuation system.The sample enterprise scores ranked Anta Sports as the best in the industry.Sample enterprise score ranked Anta Sports ranked first,361 degrees ranked second,Li Ning ranked third,Teppu International and China Dongxiang ranked fourth and fifth respectively.According to the industry’s comprehensive and single-dimension scores,it is found that the overall performance of ESG in the sporting goods industry is average,and there is an uneven development of single dimension,which still has much room for improvement;the sporting goods industry has begun to pay attention to the management and implementation of environmental protection dimensions,but some enterprises have been more passive in the fulfillment of social responsibility,the strengthening of corporate governance,and the promotion of the industry’s development.In order to enhance the ESG sustainable development level of sporting goods enterprises,ESG development strategies should be constructed internally,and regulatory favorable mechanisms and green sports industry alliances should be established in the external environment to guide enterprises to cultivate the awareness of sustainable development. |
