A Study On The Identity Of The Elderly In The Age Of Social Media

As a form of mass media,social media is penetrating into People’s Daily life and changing people’s media usage habits.Our society is in an era of rapid development of media technology and increasingly serious aging of the population.Except for a small number of highly educated groups,middle-aged and elderly people are obviously behind the younger generation in terms of media use.But through continuous learning and exploration,they have also formed their own way of using media.Therefore,the specific performance of the identity of the elderly group in the process of media use is investigated,and the way to jointly improve the identity of the elderly group is proposed,so as to further realize the "active aging" of the society.This paper focuses on the identity of the elderly in the age of social media,focusing on the following aspects: first,due to the differences in age and socioeconomic status,the issue of the digital divide has become increasingly prominent.Changes in social life,the expansion of family generations,and the deepening of social prejudice have all accelerated the pace of social media integration of older groups.With this kind of impact comes the crisis of identity change,which directly promotes the construction process of self-identity of the elderly group.Second,the self-identity of the elderly group was studied.For the elderly,cyberspace is a brand new space,a self-presentation space made up of symbolic symbols such as screen names,avatars,videos and photos,deepening self-identity in the process.Thirdly,we study the identity of the elderly group in the family.Starting with the parent-child back-feeding behavior in social media interaction,this paper analyzes its influence on family interaction,and then probes into the changes of parent-child relationship brought by social media back-feeding behavior,so as to analyze the impact on the identity of the elderly group.Fourthly,it analyzes the reconstruction of social identity in the use of social media.Through social media,the elderly realize their social identity reconstruction,become new content producers,new knowledge learners,new social participants,new life experiencers.Fifthly,from the angle of social synergy,this paper analyzes how to enhance the identity of the elderly group and help them integrate into the digital society better.