Academic reading is not only the basis of scientific research,but also the basic academic skill of Postgraduates of Humanities and Social Sciences.It is not only the main way for them to accumulate professional knowledge and master the research direction,but also an important process for them to innovate scientific research achievements and improve their scientific research ability.With the rapid development and popularization of information technology,great changes have taken place in human reading media and reading behavior.Academic reading has also expanded from the traditional single paper reading to the pattern of multiple coexistence of digital reading and paper reading,showing new characteristics different from the past.Graduate students are a fresh force in the field of academic research and the main force of academic research.Studying the influencing factors of their digital academic reading behavior is of great value for clarifying the mechanism of researchers’ digital academic reading behavior and improving reading effect and experience.In this context,this study focuses on the digital academic reading behavior of Postgraduates of Humanities and Social Sciences,and explores the influencing factors of digital academic reading behavior.The full text consists of six chapters.The first chapter is the introduction,which states the research background and significance,research methods and framework;The second chapter is the concept definition and literature review;The third chapter is the construction of the influencing factor model of reading behavior;The fourth chapter is the construction of reading behavior influencing factors scale;The fifth chapter is empirical research and hypothesis test;The sixth chapter is the research summary,prospect and suggestions.The research is summarized as follows: Firstly,this study takes Postgraduates of Humanities and Social Sciences as the research object,excavates four influencing factors: resource environment,emotional satisfaction,social value and use perception through semi-structured interview and grounded theory,and constructs the influencing factor model of digital academic reading behavior;Secondly,construct the influencing factor scale according to the four influencing factors,modify it to obtain a highly reliable scale,and distribute and recover the formal questionnaire;Thirdly,based on the questionnaire data,the hypothesis test analysis of influencing factors is carried out.It is found that all aspects of social value,use perception and emotional satisfaction have a significant impact on the effect and experience of digital academic reading.All aspects of the resource environment,except "it is difficult to obtain ancient literature",have a significant impact on the effect and experience of digital academic reading. |