Martial arts film and television,as an important medium to spread martial arts,has a crucial impact on the audience’s cognition of martial arts.With the continuous development of film and television technology,more and more computer special effects are used in martial arts film and television,which makes the martial arts movement more smooth,gives the audience more sense of tension and stimulation,and increases the appreciation of the film.However,due to the excessive use of high-tech special effects in martial arts film and television,martial arts are exaggerated,illusory,and deified,and the authenticity of martial arts is lost,which is easy to cause the audience to deviate from their understanding of martial arts,Over time,it will have a negative impact on the inheritance and development of Chinese Traditional Wushu.Using the methods of literature,questionnaire,expert interview,logical analysis and mathematical statistics,this paper starts with the influence mechanism of Chinese martial arts film and television on the audience’s martial arts cognition,investigates and analyzes the differences of Chinese martial arts film and television on the audience’s martial arts cognition in different regions,ages and levels,explores the positive and negative effects of Chinese martial arts film and television on the audience’s martial arts cognition,and puts forward reasonable suggestions on the negative effects,Guide the audience to correctly understand traditional Wushu,and provide some theoretical reference for the promotion of traditional Wushu culture and the inheritance and development of traditional Wushu.Through the investigation and Research on the influence mechanism of Wushu film and television on the audience’s Wushu cognition,the differences of Wushu film and television on the audience’s Wushu cognition in different regions,at different ages and at different levels,and the positive and negative effects of Wushu film and television on the audience’s Wushu cognition,the following conclusions are drawn and some suggestions are put forward:Research conclusion:1 The influence mechanism of Wushu film and television on the audience’s Wushu cognition is realized through the internal linkage of five factors:feeling,perception,memory representation,thinking and imagination.2 The influence of Wushu film and television on Wushu cognition of audiences in different regions,at different levels and at different ages is significant.3 Martial arts films and TV programs with distinct themes,rich connotations and positive energy have had a positive impact on the audience’s cognition of martial arts.4 Excessive "exaggeration",excessive use of special effects,excessive entertainment and commercialization,and too violent and bloody martial arts films and television have had a negative impact on the audience’s martial arts cognition.Recommendations:1 Select the appropriate theme to create excellent martial arts film and television works,guide the audience to understand the essence of martial arts culture,clarify the communication direction,play its role,and correctly spread martial arts culture.2 Strengthen the cultural connotation of Wushu film and television,and carry forward the traditional Wushu culture.Martial arts film and television should strengthen the display of martial arts culture,highlight the connotation of martial arts culture in film and television works,make the audience understand China’s excellent martial arts culture,improve the audience’s understanding of martial arts culture,and better spread and carry forward the traditional martial arts culture.3 Reduce the digital special effects of martial arts films and enhance the authenticity.Martial arts film and television should reduce the use of high-tech special effects,reasonably combine special effects with technical actions,highlight the beauty of martial arts,should not simply pursue visual effects so as to overuse special effects,and should be fully aware of the negative impact of martial arts film and television on teenagers.4 reduce violent scenes and guide the audience to positive energy.Martial arts film and television should deal with the negative impact of "Violence Aesthetics",and the works should influence the audience with positive energy content,give full play to its educational function,so as to reduce the audience’s misunderstanding of martial arts and show more spiritual value.5 Increase martial arts education and watch martial arts films and TV objectively.We should strengthen the Wushu cultural awareness of the audience,especially the youth.With the help of campus Wushu teaching,more people can understand Wushu,learn Wushu,inherit and develop Chinese Traditional Wushu culture. |