| The image of a political party is a comprehensive reflection of its internal characteristics and external features,and is an important criterion to judge whether the party has political influence.The positioning and construction of the image of the Communist Party of China has an overall and strategic vision,and what it pursues is not only the passive "other plastic" in the external environment,but also the inward extension of the image "self-plastic".The period of the Central Soviet Area is the early stage of the growth of the Communist Party of China,from the gradual establishment of the central revolutionary base to the strategic transfer of the Red Army Long March,the efforts made by the Communist Party of China in this period related to the party’s ideals,beliefs and value culture,and the party’s ruling foundation and future trend.This paper mainly takes the image building of the Communist Party of China in the Central Soviet Area as the research object,takes the motivation,path and image formation of the Communist Party of China in this period as the research context,systematically discusses the Communist Party of China broke the enemy blockade through various ways and means under the harsh political environment and difficult living conditions at that time,and innovates its own image building work.The chapter layout of this paper is as follows:Chapter one,introduction.First of all,the background and significance of this topic are expounded,the domestic and foreign academic researches on the image of political parties are summarized and analyzed,and the writing ideas,research methods and innovations of this article are expounded.The second chapter introduces the ideological conditions and background of the CPC’s image building.Marx and Engels’proletarian party theory and Lenin’s party building theory provide theoretical guidance for the CPC.The CPC’s image has been damaged under internal and external pressure,but the accurate grasp of the revolutionary situation and the development of the land movement bring confidence to the party’s image building.The third chapter mainly introduces the relevant ways of image building of the Communist Party of China.By attaching importance to the image publicity work,the Party’s policies,ideas and propositions are instilled in the masses with the help of different media,and the scope of image spreading of the Communist Party of China is expanded under the dual role of internal and external forces.The fourth chapter is the key chapter of this paper,which focuses on the main contents of the image building of the Communist Party of China during the Central Soviet area,and summarizes four specific images of the party,namely,the image of a strict self-discipline party,the image of a clean and honest party,the image of a party that gathers the wisdom of the people,and the image of a party that is pragmatic for the people.The fifth chapter mainly introduces the positive results of the CPC’s attention and efforts to image building,but due to the interference of the objective complex environment and the wrong idea of "left" inclination,the reality deviation in the process of image building has caused harm to the party’s image.Finally,summarize the party’s image building in the Central Soviet area period for the present party’s image construction provides valuable inspiration. |
