Research On The Influencing Factors And Promotion Strategies Of Youth Returning Home To Start Their Own Businesses In Hebei Province

The return of talents to their hometowns for entrepreneurship is of great practical significance for promoting county-level urbanization construction and implementing rural revitalization strategies.As a vital force for economic and social innovation and development,the returning youth from the county level are an important component and new vitality of returning home entrepreneurship.From a practical perspective,the shortage of entrepreneurial resources and poor entrepreneurial environment seriously constrain the growth of the returning youth group and the expansion of the scale of returning home entrepreneurship.Therefore,this article uses the push-pull theory and the Salman entrepreneurial model as the theoretical basis,The binary logistic regression analysis model was used to empirically analyze the key factors that affect the entrepreneurial behavior of returning youth in counties.The research results showed that three factors,namely personal traits,entrepreneurial resources,and entrepreneurial environment,have a significant impact on the entrepreneurial behavior of returning youth in counties.Based on this,from the perspectives of breaking inherent ideological barriers,improving the quality of entrepreneurial resources,optimizing the entrepreneurial and innovative environment,and improving public service guarantees,etc,Propose specific strategies to promote entrepreneurship among young people returning to their hometowns in the county.In addition to the introduction and conclusion,this article mainly includes four parts: The first part,based on the "push pull theory" and other theoretical foundations,constructs a theoretical analysis framework,and clearly defines concepts such as "county level returning youth" and "returning entrepreneurship".In the second part,based on the text analysis of Hebei Province’s return to hometown entrepreneurship policy and the results of questionnaire survey analysis,descriptive statistics are conducted on the basic situation of county level return to hometown youth entrepreneurship development,and the main characteristics of county level return to hometown youth entrepreneurship are summarized.The third part,using the Sahlman entrepreneurial model as the theoretical framework,constructs a theoretical factor system that affects the entrepreneurship of returning youth in counties from four dimensions: personal characteristics,entrepreneurial resources,entrepreneurial environment,and public services.Pearson test is used to determine the fitting degree between variables,and SPSS 20.0 statistical analysis software is used to run a binary Logistic regression model and output the analysis results.Through comparative analysis of relevant cases,Verify the practical factor system that affects the entrepreneurship of returning youth from counties in Hebei Province.The fourth part further proposes specific strategies to promote entrepreneurship among returning youth from counties in Hebei Province,providing decision-making and theoretical references for the improvement of government policies to stimulate the entrepreneurial vitality of returning youth from counties,and fully unleashing their positive role in promoting rural revitalization and county economic and social development.