Study On Persuasive Communication Effect Of Ideological And Political Education

Since the eighteenth congress,the Central Committee with Comrade Xi Jinping at the core to attach great importance to the ideological and political education work,insisted that khalid ents as the key link,based on enhancing the effect of ideological and political education.But in reality,ideological and political education is still faced with the problem that the acceptability of the educatee is not high,and there is a big gap between the practical effect and the ideal effect.Improving the persuasion of ideological and political education is the concrete manifestation of improving and strengthening ideological and political education work,and is an important guarantee to enhance the effectiveness of ideological and political education.Paper use the research methods such as literature research and system analysis method,the ideological and political education persuasive communication system as research unit,by consulting relevant literature study.Articles in the perspective of "persuasive",based on the ideological and political education persuasive communication process,from the people in communication,interpersonal communication,organizational communication,mass communication transmission of four typical types of successive analyzed its internal communication process and communication effect,from the Angle of the educatees,the concept of "audience center" goes through the full text,Tried to analyze influence of ideological and political education persuasive communication effect of internal and external factors,from the ideological and political educators,educated,education content transmission techniques,educatee’s ability to accept the education information and media and so on,put forward the optimization of the ideological and political education path of persuasive communication effect,fundamentally improve the ideological and political education persuasive communication effect.Thesis in the fourth chapter is this article innovation,break through the predecessors in this field for the limits of the overall analysis,highlighting the central position of the educatees from the Angle of the educatees,the ideological and political education of persuasive communication effect factors from internal and external two aspects,the pedagogue and other elements in the system is analyzed,Deepening the ideological and political education about the related research of persuasive communication,is conducive to the establishment of equality and harmony.