| Tiktok is a kind of open media that is transmitted by audio,video and picture as content.It is the product of digital technology maturity and progress of the times.With the characteristics of strong interaction,fragmentation and entertainment,it is deeply loved by the majority of teenagers.Tiktok,as the most popular short video social software in China,has become a new name card for social networking in the age.It has a wide and profound impact on young people’s right values.Its output mode and content profoundly affect the value cognition,value judgment,value pursuit and value goal of young people.In the Internet era,facing the "double-edged sword" of the Internet,how to help teenagers buckle the first button in life and guide teenagers to establish a healthy way of entertainment is of great significance to innovate the ways and methods of Youth Values Education under the phenomenon of "fast food" and fragmented reading with the rapid development of the Internet.This paper focuses on the short video tiktok,and takes the special youth group as the main research object,following the theory of Marxist values and Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era,based on tiktok,short video content,traffic,virtual community,brand profit model,based on Teenagers’ value understanding,value judgment,value orientation,value objectives and other links,based on the analysis of the correlation between tiktok short videos and adolescent values,through questionnaire,interview and classic case analysis,the influence of tiktok short video on adolescents’ values was explored from two aspects: On the one hand,the contents of the short,tiktok,the inspiring,the healthy and the value empathy have expanded the breadth of the world,enriched the cognition of the young people,made them form certain value evaluation standards,made the correct value choice and perfected their own value goals,and satisfied the needs of the youth for a better life;On the other hand,the short video platform,such as "shaking the whole country","drainage of the electricity supplier" and "vertical frequency" native video tiktok,mislead the young people’s value knowledge to a certain extent.The unique algorithm makes the teenagers who lack social opportunities indulge in it,and then induces the youth value judgment to bias the autonomy of the youth value choice.Meanwhile,"the same content" of the same content has dispelled the influence of the socialist core values.It brings great challenges to teenagers to establish correct values.Therefore,this study focuses on creating a culture of vibrato and optimizing tiktok cognition.Supervise and manage the development of tiktok community and guide the evaluation standard.Build a linkage education system,supervise and guide the choice of value;Strengthen their own quality and promote value integration,and put forward corresponding countermeasures,hoping to help teenagers establish correct values. |
