A Study On The Visual Metaphorical Expression Of Imagery Under Emotional Construction

Emotion is the universal language of human beings and a necessary factor in the design of human creation.In the contemporary society with highly developed science and technology,the development of artificial intelligence and digital technology on the one hand has brought great convenience to human society,but on the other hand,it has greatly reduced the emotional exchange and communication between people.Opportunity makes the emotional care between people become more and more indifferent and alienated.The reality is that the improvement in the quality of life produced by the blessing of science and technology has enabled people to pursue a higher spiritual and emotional quality of human settlements and life after solving their basic survival needs.This has also led to the situation that almost all human activities at this stage are carried out around the issue of emotional construction.In this context,the research takes the visual metaphor expression of imagery graphics as a specific research object,starting with the analysis of the basic theories of emotion construction,imagery graphics,and visual metaphors,and digging deep into their interrelationships.From the basis of design expression,source of image elements,influencing factors,main design expression methods and methods,etc.,a research framework for visual metaphor design expression of imagery graphics for emotional construction is formed,and the visual metaphor design expression methods of imagery graphics under emotional construction are discussed.And specific implementation path issues.The research content of the thesis is divided into five parts.The first part summarizes,sorts out and analyzes the background,purpose and significance of the research on the thesis,the status quo of domestic and foreign related research,and puts forward the necessity and importance of the research on the visual metaphorical expression of imagery graphics under emotional construction;the second part Analyze the basic theories of emotion and its construction,the related theories of visual metaphors and imagery graphics,the relevance of emotion construction and imagery graphics visual metaphors,etc.,in order to further construct a research framework for the visual metaphor expression of imagery graphics for emotion construction.Foreshadowing;the third part,on the basis of the content of the second chapter,through the analysis of the design expression basis of the image graphic visual metaphor,the source of the image elements,the influencing factors,the main design publication methods and methods,and the formation of the image graphic oriented to the construction of emotions Visual metaphor design and expression research framework;the fourth part,from the three levels of image and figure form,color image and implication,proposes specific design expression methods,and demonstrates through design practice to demonstrate the feasibility of the proposed research framework;The fifth part,with the help of the constructed theoretical framework,combined with the proposed design expression approach,proposes the emotional construction-oriented imagery graphic visual metaphor design expression path,and provides a more operational conception and creation process for the design practice.Through systematic theoretical analysis,the thesis tries to propose a design and expression research framework for the visual metaphor of imagery graphics,in order to expand the connotation and extension of the research on the visual metaphor expression of imagery graphics under emotional construction,and also for the construction of imagery visual metaphors under emotional construction Design research provides a little new theoretical and methodological supplement.