An International Comparison Of Film Industry Competitiveness

In this study,the competitiveness of the film industries in five major countries,namely China,India,Japan,South Korea,and the United States,was compared.The study utilized Porter’s Diamond Model to analyse the determinants of film industry competitiveness and conducted both qualitative and quantitative analyses,including Principal Component Analysis(PCA),due to high correlation between variables.The study began with an extensive literature review,covering topics such as the implications of film industry competitiveness,market structure and market power,and the determinants of film industry competitiveness.In chapter three,the role of clusters in the film industry and their impact on competitiveness were explored,while in the fourth chapter,a country-specific analysis using Porter’s Diamond Model was conducted to delve into the history of the global film industry.The results from the Comparative Advantage Index followed by the fixed effect regression model suggest that the(TP)ticket price CO(content output),NIU(number of internet users),and CA(cinema admissions)play an important role in the competitiveness index of the selected countries.The regression analysis revealed that these variables were significant predictors of film industry competitiveness.The analysis revealed that each country had its unique strengths and challenges,with the United States having an edge.However,in the quantitative analysis using CAI,Japan ranked first,and the United States ranked second,followed by India,South Korea,and China.The study demonstrated that both qualitative and quantitative approaches were necessary to fully understand and justify the results,and both studies ranked the United States as one of the top two most competitive film industries.Overall,this study provides valuable insights into the factors that contribute to film industry competitiveness in different countries.The findings can help policymakers and industry stakeholders to identify strategies to enhance the competitiveness of their respective film industries,ultimately leading to increased revenue and growth.