Persuasive Technology Empowers Social Morality Construction Research On The Road

The continuous expansion of the public sphere has led to increasingly complex activities in the social public sphere,which has made the traditional path of social morality construction suffer an unprecedented test,which has seriously affected the happiness of people’s better life.The loss of social morality reflects the changes of the times in the psychology of social morality during China’s social transition.Persuasive technology is an emerging product of technological development to a certain stage,and it is also an educational tool for ideological and political education in the new era.At present,unlike the research on technological ethics of the European,American and Dutch schools,foreign research focuses on the value orientation of rationality and technology,rooted in different civilization soils,Chinese has been contaminated by Datong thought for a long time,and the moral connotation contained in persuasive technology has more reference significance for China’s application.At present,the expansion of the public sphere constantly challenges the authority of public morality.At the technical level,persuasive technology has realized the expansion of the existing form of ideological and political education from the level of technical education,realized the integration and unity of technical education and value education,promoted the construction of social morality and technological development in the same direction,and built a new pattern of joint efforts between social environment education and school education.In terms of profound connotation,the purpose,social nature and political nature of modern ideological and political education work and the political nature of its carrier determine the political nature of educational technology.As a social technology,Persuasive technology is often used for society-related issues,so it should have a distinct party and class character,as a means and tool of political rule to build a beautiful spiritual home.Based on this,the research is based on the methodology,environmental theory and carrier theory of ideological and political education,and attempts to incorporate Persuasive technology into the theoretical system of social morality construction,raise the function of ideological and political education to the technical level,extend the breadth of ideological and political education,and provide new perspectives and explore new ideas for the practical research of ideological and political education.This study has important theoretical value and practical significance for scientifically understanding and grasping the actual effectiveness of ideological and political education and accelerating the pace of building socialist morality.