| The advantages of narrative theory play an important guiding role in the design of tourism themed picture books.By combining the mature theoretical achievements of narratology with urban tourism themed picture book design,clarifying the narrative construction strategy of tourism themed picture books can inject cultural connotations into picture book images and promote the inheritance and development of urban culture.Based on the theory of narratology,this study delves into the narrative construction and expression of tourism themed picture book design.Firstly,based on the current research status at home and abroad and excellent design cases,define the research object and scope,and summarize the factors and narrative points that affect the narrative effect of tourism themed picture books based on their unique narrative content.Secondly,strategic research is conducted on the narrative construction of tourism themed picture book design,focusing on the process of content extraction,narrative mode,narrative methods,narrative rhetorical devices,and color narrative.The excellent narrative theories from traditional literary narration and poster illustrations are applied to the design of tourism themed picture books,and how to construct the narrative of tourism themed picture books is summarized and summarized.Finally,the extracted and analyzed narrative strategy of tourism theme picture books is applied to transform urban information texts into visual texts for design practice creation.Through design practice,the feasibility and applicability of visual narrative in tourism theme picture books are further demonstrated.The design practice works use the visual narrative method of picture books to narrate the rich tourism resources and historical and cultural stories of Jinan,providing theoretical and methodological references for the narrative construction and expression of tourism themed picture book design. |