Dissemination Of Red Culture In The Huaihe River Basin Of Anhui Province Under Weibo,WeChat And News Client

Red culture is an advanced socialist culture jointly created by the Communist Party of China and the people during the period of revolutionary war,socialist construction and reform.It is the concentrated embodiment of the revolutionary spirit and revolutionary will of the Communist Party of China.It is the common responsibility of the whole party and the whole society to carry forward the revolutionary culture and inherit the red gene.The report of the 20th National Congress of the Communist Party of China once again stressed the need to make good use of red resources and promote the spiritual pedigree of the Chinese Communists with the great party building spirit as the source.The Huaihe River Basin in Anhui Province has a unique geographical environment and a glorious red history,and has gathered rich red cultural resources.In recent years,the inheritance of red culture has achieved certain results.At the same time,under the new media environment of Weibo,WeChat and News Client,the development of its red culture communication is facing great challenges.The research on the dissemination of red culture in the Huaihe River Basin of Anhui Province in Weibo,WeChat and news client is conducive to filling the relative deficiencies in the theoretical research of red culture in the region,exploring innovative means of regional red culture dissemination in contemporary society,excavating the realistic value of red culture,and promoting the inheritance and development of regional red culture.This study adopts the methods of literature analysis,typical investigation and comparative analysis.Through field investigation and relevant data collection,this paper analyzes the dissemination status of red culture in Huaihe River Basin of Anhui Province in Weibo,WeChat and news client from the aspects of dissemination content,characteristics and influence.From the perspective of communication content,it mainly includes the material and non-material forms of red culture in the Huaihe River Basin of Anhui Province.From the perspective of communication characteristics,Weibo,WeChat and news client in the Huaihe River Basin of Anhui Province have played their advantages as new media and catered to the needs of the audience to receive information.From the perspective of communication influence,the Weibo,WeChat and News Client,red culture communication in Anhui Huaihe River Basin.