| As a medical documentary with anti-epidemic content,"80 Days of Gold and Silver Pool Shooting" successfully created a vivid and rich media image of doctors.Its media image is rich in connotation,and it is a successful case of compound doctor media image shaping in current medical documentaries.The media-image of doctors in the film has obvious personality characteristics,especially in audio-visual language,image semantics and emotional orientation.Through the comprehensive use of visual and auditory modeling languages in documentaries,the work refined the identity connotation of doctors and formed a rich semantic symbolic structure.On this basis,delimit the emotional orientation,and then strengthen it through relevant details to effectively guide the emotional orientation of the audience in the process of watching,so as to achieve the ultimate goal of using media images to arouse resonance and sublimate the theme.This paper focuses on the analysis of the shaping path of doctors’ media image in 80 Days of Jinyintan Real Shooting.Think on the route of the doctor media image shaping the gold and silver lake scene shooting 80 days will tend to rational perspective "he" and the doctor group perceptual self-analysis combined two kinds of narrative point of view,by building based on the double line under the same space narrative narrative structure,substance and will strengthen the implementation to the different narrative unit,to shape the multivariate doctor media image.On the narrative method,emphasize the dramatic performance,in real life in story narrative rhythm give viewers immersive experience,and supplemented by the depict of detail,make the doctor the medium image in the process of the comprehensive narrative become more plentiful,embodies the documentary said "doctor their can to patients without reservation" trust and harmonious doctor-patient relationship.Although it has a grand narrative,it focuses on ordinary people with a large amount of ink and ink and always maintains a calm and objective narrative style.Compared with traditional large-scale TV documentaries,it is more plain and restrained.It has become an innovative attempt on content expression of TV documentaries in the context of media convergence.It has certain reference value for the media image shaping of doctors in the future medical documentaries.As a special subject,medical documentary takes the real medical events as the expression object,combines the current social background to narrate,records the complex relationship between doctors and patients,patients and their families,as well as the subjects and the society.Among them,the depiction of doctors’ media images has experienced a change from single to comprehensive,from simple to complex,and from traditional to modern.As the media image of the disseminator in the media image system,the media image of doctors has certain social influence and control in the field of mass communication.Therefore,its successful shaping will become an important window for positive reports of Chinese media and play an important role in the public’s understanding of the current social state.At present,the "NOVEL coronavirus" epidemic still exists,and this public health emergency has provided a new opportunity for the shaping of doctors’ media image."80 Days of Real Shooting in Jinyintan" reveals us from the facts that when dealing with similar themes in the future,we should start from multiple angles to comprehensively express the media images of doctors.At the same time,we should give full play to the guiding role of media and convey profound humanistic feelings,so as to better assume the responsibility of shaping the image of Chinese media,telling Chinese stories and spreading Chinese power. |
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