Miao nationality is an ancient and mysterious nation with a history of more than 5000 years and a gorgeous culture,which is widely distributed all over the country.Guizhou Province is the largest gathering place of the Miao nationality,known as the "base camp of the Miao nationality".Due to its unique geographical environment,it preserves the primitive folk customs of the Miao nationality and gathers the cultural characteristics of the mainstream Miao nationality.Miao characters have been lost due to migration.Handicraft is the way they remember ancient culture and primitive art.It is known as "epic engraved on their bodies".The handicrafts of Miao nationality are colorful and diverse,and the processing skills are superb and exquisite.Its theme covers the most representative Miao culture,which endows the research value of Miao handicrafts culture and the value of art appreciation.However,the development of modern industrialization has caused a strong impact on the traditional handicrafts of Miao nationality,resulting in the lag of handicrafts culture and cultural fault.Many handicrafts are facing the dilemma of loss.In recent years,China’s consumption concept has changed,paying more attention to quality consumption,and putting forward new demands for the innovative development of culture.This design method of developing products based on culture solves the difficulties faced by the development of traditional handicrafts to a certain extent.As a derivative of traditional handicrafts culture,cultural and creative product design widens channels and provides more possibilities for the development of traditional handicrafts culture.Taking the traditional handicrafts of Miao Nationality in Guizhou as the research object,this paper studies and designs the cultural and creative products of craft type.Firstly,it discusses the significance and purpose of Guizhou Miao traditional handicraft culture innovation.Secondly,it analyzes and summarizes the historical development origin and traditional handicraft culture of the Miao Nationality in Guizhou,and deeply analyzes the difficulties faced by the goods in the consumer market under the form of traditional handicraft of the Miao Nationality in Guizhou.Thirdly,it introduces the design concept of cultural and creative products,analyzes the cultural and creative products,and summarizes the design concept and development commonness of traditional handicraft cultural and creative products in the three mainstream areas.Explore the feasibility and necessity of cultural and creative product development based on traditional handicraft culture under this cultural background.Then,it expounds the transformation ideas of "respect","integration" and "transformation" of Guizhou Miao traditional handicraft culture in the design of cultural and creative products.This paper summarizes the application means of Guizhou Miao traditional handicraft cultural and creative product design,including the extraction of inheritance,typicality and regional cultural elements,the expansion of practical functions,and the integration of modern new materials and technologies.Finally,the design practice is based on the above theoretical research.The author hopes that through the way of cultural and creative design and based on modern design ideas,the author can provide ideas for the return of Miao traditional handicrafts to life,and provide some new suggestions and thinking directions for the modernization of Miao traditional handicrafts in Guizhou. |