Agricultural ecotourism is not only the connection of modern agriculture and tourism,but also an important way to promote the green development of agriculture and rural economy.The development of agricultural ecotourism in Gongbu original township of Linzhi City has good resource conditions and unique ecological and agricultural resource advantages.It is of great practical significance to combine the innate resource advantages of agricultural ecotourism with ecological,social and economic benefits and take the road of sustainable development.Firstly,this paper uses the concepts related to agricultural ecotourism and the theory of sustainable development,the theory of tourism resource value evaluation and the theory of tourists’ perception to sort out the indicators and evaluation methods of agricultural ecotourism resource value;secondly,through field research,the overview of agricultural ecotourism resources in Gongbu Yuanxiang is compiled,and on the basis of previous research,the classification of agro-ecological tourism resources in Gongbu Yuanxiang is made,and at the same time,combining with its development status,the The evaluation system of the value of agricultural ecotourism resources in Gongbu Yuanxiang of Linzhi City was constructed,and the weights of each index in the evaluation system of agricultural ecotourism resources were determined;finally,an empirical study was conducted on Gongbu Yuanxiang of Linzhi City,and the scores of each evaluation index were determined from three dimensions,namely,tourists’ questionnaire,experts’ questionnaire and literature research,and the value of agricultural ecotourism resources in Gongbu Yuanxiang of Linzhi City was calculated by combining the weights.The comprehensive score,analyze the evaluation results and propose strategies to enhance the value of agricultural ecotourism resources.The main conclusions are as follows:(1)The value evaluation system of agricultural ecotourism resources in the original township of Gongbu,Linzhi was constructed.The qualitative selection method is used to determine the "resource element value","environmental element","development and utilization value","tourism conditions ","resource influence","resource benefit" 6 criteria layer,"historical and cultural value",ornamental value,"experience play value",25 index layers such as "experience and play value" and "environmental education value".(2)A combination of expert scoring method and hierarchical analysis was used to determine the weights of criterion layer and indicator layer in the evaluation system of agricultural ecotourism resources in the original township of Gongbu,Linzhi.From the criterion layer,the value of resource elements(0.2206)> exploitation value(0.2070)> resource influence(0.1899)> tourism conditions(0.1305)>resource benefits(0.1292)> environmental elements(0.1228).From the index level,the historical and cultural value(0.0580)has the greatest weight,followed by the experience and play value(0.0547),both of which belong to the resource element value,indicating the importance of the "resource element value" index to the evaluation of the value of agricultural ecotourism resources in the original village of Gongbu.(3)The scores of each index of the evaluation system of the value of agricultural ecotourism resources in the original township of Gongbu,Linzhi were obtained.On the basis of questionnaire method and literature research,experts and tourists constitute subjective evaluation and literature data constitute objective evaluation,and it comes out that environmental elements(8.43)> resource effect(7.91)> value of resource elements(7.81)> value of exploitation(7.68)> resource influence(7.19)> tourism conditions(7.12).(4)The value of agricultural ecotourism resources in Gongbu Yuanxiang,Linzhi City was evaluated.The evaluation index scores and weights are combined to calculate the comprehensive evaluation results of agricultural ecotourism resources value of Gongbu Yuanxiang,and the score is 7.6737,which belongs to the excellent level tourism resources,rich in agricultural ecotourism resources,with the potential of agro-ecological tourism development.Among them,the value of resource elements is 1.7263 points,followed by the value of development and utilization 1.5980 points,resource influence 1.3631 points,environmental elements 1.0332,resource benefits 1.0242 points,and the lowest evaluation score is the tourism conditions,with 0.9289 points,there is still more room for improvement.(5)Based on the results of the study,the strategies of enhancing the value of agricultural ecotourism resources in Gongbu village of Linzhi city are put forward as follows:(1)to innovate cultural connotation and transfer the value of resource elements;(2)to enhance the awareness of environmental protection and enhance the value of environmental elements;(3)to improve the infrastructure and enhance the value of development and utilization;(4)to upgrade the service facilities and strengthen the capacity of touris m reception;(5)to strengthen publicity and promotion and expand the influence of resources;(6)to tap the advantages of resources and give full play to the benefits of resources. |