Research On The Interesting Design Of Children’s Clothing Patterns In Guochao

With the opening of China’s birth policy,the number of children is increasing,and the demand for children’s clothing market is also on the rise.At present,children’s wear on the market is mainly based on the design trend of Europe,America,Japan and South Korea and other foreign countries,and traditional clothing such as Hanfu and cheongsam have too traditional and homogenized design problems,which is difficult to meet the needs of daily consumption.In contrast,children’s clothing in the style of national tide not only contains the connotation of traditional Chinese culture,but also has the interesting characteristics of the current trend.Its prominent pattern design has the characteristics of the integration of interest and culture,which is in line with the psychological characteristics of children and contains the connotation of traditional culture.Therefore,it is of great significance to study the interesting design of children’s clothing patterns in China.First of all,this topic carries out the information collection of the national tide children’s clothing pattern,according to the pattern theme,color,meaning,technique,application of five aspects of classification,so as to lay the foundation for theoretical research.Then,through the literature review and research,the connotation,rise,development background and process of the national tide are expounded.At the same time,the concept,value and function of fun design are briefly summarized.Secondly,this topic classifies the design elements in the fashion children’s clothing patterns,discusses the design expression forms and meanings of patriotism,inspirational education,praying culture and other themes involved in the text patterns,and the anthropomorphic and cute design techniques of realistic and imaginary animals in the animal patterns.As well as the implied expression of batik,paper cutting,Beijing Opera,New Year pictures and other themes in the intangible cultural heritage pattern,and the simple design techniques.Thirdly,this subject conducted offline interviews with consumers of Chinese fashion children’s wear,collected and sorted out consumers’ feedback on Chinese fashion children’s wear,took the group buying Chinese fashion children’s wear as the research object,and analyzed the respondents’ personal basic information,their consumption characteristics of buying Chinese fashion children’s wear,and their preference for interesting design elements of Chinese fashion children’s wear patterns through online questionnaire survey.This can be a more comprehensive understanding of consumer demand and preference for children’s clothing.Finally,the topic of children’s clothing brand cross-border co-branding way of case analysis,Li Ning "mysterious words" series,Bala Bala "Zodiac rabbit" series and "noisy Heaven palace" series and Aner "People’s Education Press" series as examples,to explore the interesting design principles in different brands.On this basis,with the culture of the zodiac as the medium,the five elements of "tiger","rabbit","cow","sheep" and "mouse" are extracted.From the perspective of anthropomorphism and carmoe,the interesting design practice of the national fashion children’s clothing pattern is carried out by means of deformation,exaggeration and structural restructuring.This topic aims to provide reference for children’s clothing designers and Chinese children’s clothing enterprises by studying the interesting design of children’s clothing patterns,and inject new vitality and vitality into China’s children’s clothing market.This study not only has theoretical research value,but also has practical application value.