Research On The Development Strategy For Daqing Oilfield Engineering Construction Co.,Ltd. International Engineering Division

At present,the international situation is becoming more and more complicated,with the intertwining and overlapping of century changes and epidemics,great power games and regional conflicts,energy security and energy revolution,and global economic growth is still facing great uncertainty and instability.Although China is accelerating the establishment of a fresh development pattern of the domestic cycle as the main body and the domestic and overseas dual cycles promoting each other,due to factors such as international unilateralism,hegemonism,and the COVID-19,the domestic economic development is facing shrinking,Supply Shock and weakening expectation In particular,the foreign dependence on oil and natural gas are still at a high level for a long time.Establishing a modern energy system and ensuring energy security have become the key strategic measures for the stable operation of the national economy.In order to guarantee national energy security and promote the stable operation of national economy,Daqing Oilfield vigorously implements the "going out" strategy under the national "One Belt,One Road" initiative.Under such a general environment,the International Engineering Division of Daqing Oilfield Construction Group should grasp development opportunities,make full use of own advantages,and vigorously develop overseas business in the countries such as the Middle East,Central Asia,and Africa,thereby enhancing the Overseas market share of the International Engineering Division of Daqing Oilfield Construction Group.Daqing Oilfield Construction Group Co.,Ltd.International Engineering Division studied in This paper is a set of design,procurement,construction as one of the overseas oil and gas field surface engineering construction enterprises.This thesis takes the current and future development trend of the oil and gas field surface engineering construction industry as the background,and applies the relevant knowledge of strategic management theories to study the development strategy of the International Engineering Division of Daqing Oilfield Construction Group.Based on the analysis of the current development situation of the International Engineering Division of Daqing Oilfield Construction Group,this thesis analyzes the issues existing in the current operating environment and the deep reasons which lead to the problems of the International Engineering Division of Daqing Oilfield Construction Group.On this basis,this paper comprehensively analyzes the internal and external operating environment of the company,clarifies the future development goals of Daqing Oilfield Construction Group’s International Engineering Division,uses SWOT model analysis and QSPM matrix analysis to sort out the development strategy choice of Daqing Oilfield Construction Group’s International Engineering Division,and makes use of internal advantages.It accurately grasps the development opportunity of International engineering Division of Daqing Oilfield Construction Group,puts forward that the International engineering Division of Daqing Oilfield Construction Group should choose SO growth strategy,determine the market strategic layout,carry out "integration" and "diversification" management,and expand the business scope.It is necessary to establish a sense of service,realize the expansion of the field from early consulting,planning,design,construction,procurement,operation and maintenance to late tracking service and value service,form development advantages,and realize the upgrading,quality and efficiency of the enterprise.The International Engineering Division of Daqing Oilfield Construction Group will focus on building itself into a domestically leading and internationally advanced oil and gas engineering comprehensive service provider.Moreover,it is hoped that companies of the same type and homogeneous type as the International Engineering Division of Daqing Oilfield Construction Group can get inspiration from this thesis to achieve better development and jointly contribute to the healthy and sustainable development of the overseas oilfield Ground engineering construction industry.