Song Brocade Guo Chao Clothing Design Study Based On The Theory Of Physical Consumption Theory

In recent years,whether it is a national or social level,it has comprehensively advocated the revival of traditional culture.The state and the government attach importance to the inheritance and development of traditional culture.It has introduced a series of policy documents to support the modernization of traditional culture and aims to enhance cultural self-confidence.The national tide rooted in traditional culture has risen,and it has swept across the country and is even sought after by the world.Guo Chao Clothing has become a wonderful work in the Chinese clothing market and is active in the public’s vision.The rapid spread of Guo Chao clothing and its innovation,fashion,trending,and diversified development provides a reference for the modernization of traditional culture,and provides a new medium for the activation and inheritance of traditional Song Brocade culture.Under the perspective of body consumption,this topic takes Guo Chao clothing design as the research object.It uses the theory of body consumption and combines national tide clothing design research to explore the path of Song Brocade Guochao clothing design to achieve innovative development and creative transformation.In part,the study is mainly based on finding problems,analyzing problems,and solving problems.The first is to discover problems,explain the source and research background of the subject,lead the research topics,discuss research purposes and significance,research content,and research methods,and further put forward the innovation points of topics.Through the analysis of the current status of domestic and foreign research,with the help of literature research and demonstration of physical consumption perspectives The feasibility of Song Brocade The second is analyzing the problem,which mainly includes two aspects: first,the basic research of the theory of body consumption,outline the development of the development of the body consumption theory,and analyze the relationship between the theory of physical consumption and clothing;the second is the national tide under the national consumer theory The in-depth research of clothing design phenomena analyzes the symbolic characteristics and popular performance of national tide clothing design,lays the theoretical and practical foundation for the research of the dissertation,demonstrates the feasibility of the subject and enhances the logical relationship of the thesis.Once again,the problem is solved,including the construction of design ideas,design processes,design practice,and three parts.First,based on the perspective of body consumption perspective,the design analysis of Guo Chao clothing and constructing Song Brocade Guochao clothing design process,analyzing Song Brocade’s cultural elements,symbol symbols,and popularity,extraction of Song Brocadewen’s color ratio,pattern composition,and weaving technique structure,for subsequent follow-up The design practice lays the foundation;the second is to analyze the consumers of Guo Chao clothing and further clarify the needs of user needs,thereby determining the target consumer group;the third is the design practice part,propose the design principles and design strategies of the design of Guocao clothing,and finally guide the guidance Design practice of Song Brocade Guo Chao Clothing.Finally,the conclusion section summarizes and look forward to the results of the paper research and design practice,and clarify the theoretical and practical significance of Song Brocade Guo’s tide design research under the theoretical of the body consumption.The author tries to innovate the research path of the design of Guo Chao clothing,deepen the theoretical level of national tide apparel research;build the design ideas of Song Brocade Guochao clothing design,aims to break the traditional inheritance development model of Song Brocade culture,take trendy fashion culture express vehicles,and apply to the current trend culture.The design of the national tide clothing design promotes the modernization and activation and inheritance of Song Brocade culture,and enriches the cultural connotation of the design of the national tide clothing design.At the same time,it promotes consumers to understand,understand and understand the culture of Song Brocade Guo Chao,in order to achieve the purpose of inheriting Chinese culture.