Research On Interactive Design Of Photo Sharing App Based On Visual Attention Quality

With the development of mobile Internet technology,the increasing demand for audience entertainment and the rapid growth of UGC(User-Generated Content)model products,all kinds of UGC products represented by headlines,Weibo and Tik Tok have ushered in a vigorous development.Under the guidance of attention economy,how to attract and maintain the attention of users in a short period of time,prolong the time of product use and increase user stickiness has become the focus of the industry.Attention quality can well measure the concentration level of attention,but in the field of UGC product design,the literature on visual attention quality of users is relatively few,in this respect has not formed a more influential theoretical system,Accordingly,this research will take attention to the quality as the research breakthrough point,selects the picture sharing class product in the UGC product to carry on the interactive design aspect research.Firstly,the mechanism and quality of visual attention are studied.Secondly,under the framework of user-centered theory,the paper interprets the application of attention quality design of picture sharing products,and puts forward the short board of attention quality research under the interactive operation of content layout and content switching.Thirdly,based on the foundation of the previous research,the experimental hypothesis of attention quality is put forward: on the premise of the same amount of content,the smaller the unit interface content is,the more favorable the attention focus is;attention stability under linear layout is better than waterfall layout is better than matrix layout;content switching direction will have an impact on attention quality;longitudinal sliding performs better than lateral sliding in attention distribution;in single picture reading scenario,double-click switching operation can better enhance user attention distribution than sliding operation.The hypothesis was verified by combining eye movement with behavioral experiments.The results were analyzed and discussed with pupil diameter and fixation duration.This paper summarizes the concrete influence of content layout and interactive operation on user visual attention stability quality and attention distribution quality.The results are as follows: In the free browsingtask under non-interference condition,the attention attraction and focus of the picture content,the linear layout is better than the waterfall flow than the matrix layout;Under the interference condition,the linear layout has better anti-jamming ability than waterfall flow and matrix.Under the condition of attention assignment,double-click interaction has better central attention concentration and less cognitive load than sliding interaction.Under the same interactive operation,the direction of content switching has little effect on attention distribution and stability.validated the previous experimental hypothesis and provided experimental evidence for attention and picture sharing design related fields.Finally,the principle of interactive design based on visual attention quality is proposed,and the research results are used in the design practice of similar picture sharing products —— QINGKOU app.the focus experience of the product is optimized from the point of view of attention quality,and the usability of this study in design guidance is verified.provide some reference for the design theory molding of UGC products,and provide certain theoretical basis for the design practice of UGC products which are more conducive to capture and maintain the attention of users.