| With the enhancement of China’s cultural soft power and the improvement of people’s consumption level,a new cultural trend--"national tide" has emerged in China.From the emergence of "national tide" to the surge of "national tide culture",it reflects the revival of traditional Chinese culture.Poetic wisdom,put forward by philosopher Vico,refers to the way of thinking in the primitive state of human beings,which imagines things as tangible things.The Chinese zodiac represents the 12 invisible branches of the earth,so it is a typical example of "poetic wisdom".Among the numerous traditional Chinese cultures,the Chinese zodiac has a long history and unique charm.After thousands of years,it has been passed down from generation to generation.The stories related to it are also familiar to everyone,and are related to the birth date of every Chinese person.As a national symbol,the Chinese zodiac should keep pace with The Times.Based on this,this paper reviews the Chinese zodiac culture from the perspective of national tide culture,mainly discussing four aspects:1."National tide" is the primary form of "national tide culture",and the transition from "national tide" to "national tide culture" is essentially the rise from product to cultural ideology;2.Zodiac culture is a worldwide culture.There are zodiac animals both at home and abroad,and the cultural exchanges between ancient and modern zodiac animals have never stopped.3.In the view of "national tide culture",the Chinese zodiac has the significance of The Times,and satisfies the aesthetic taste of the people in this era in expression and application.On the other hand,the Chinese zodiac also promotes the "national trend culture" to show the collision of tradition and fashion of eastern aesthetics;4.Combining with my personal graduation design,the author has carried out innovative practice on the 12 zodiac patterns. |
