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Research On The Development Strategy Of Inner Mongolia D Construction Group Co., Ltd

Posted on:2022-04-09Degree:MasterType:Thesis
Country:ChinaCandidate:L WangFull Text:PDF
GTID:2512306509453284Subject:Business Administration
Abstract/Summary:PDF Full Text Request
2021 is the first year of China's “14th Five-Year Plan”,under the new situation,national key development strategies such as new urbanization and the “One Belt,One Road” industrial belt will continue to advance in depth,thereby driving the rapid development of urban infrastructure facilities.The “14th Five-Year Plan for the National Economic and Social Development of the Inner Mongolia Autonomous Region and the Outline of Long-Term Goals for 2035” released in March 2021 pointed out that it is necessary to build a modern infrastructure system and thoroughly implement the strategy of building a powerful country in transportation.Based on this background,construction companies such as Inner Mongolia D Construction Group Co.,Ltd.should seize the opportunity and formulate scientific development strategies to achieve rapid development in this new era and new situation.This article takes Inner Mongolia D Construction Group Co.,Ltd.as the object,comprehensively using literature research,data analysis and strategic analysis and other method tools to conduct research on the company's development strategy.The first part of this article presents the introduction of the research background and significance,it reviews current situation of the study and development strategy at home and abroad,and the overview of research ideas,methods and main content of this dissertation.Then,on the basis of a brief introduction to the general situation and development status of Inner Mongolia D Construction Group Co.,Ltd.,the problems existing in the development of the company are analyzed.Third,use PEST analysis method and five competitive analysis models to analyze the macro environment and industry environment of the development of Inner Mongolia D Construction Group Co.,Ltd.,and to draw out its current development opportunities and challenges,using the comparative analysis method,the internal resource conditions and capacity conditions of Inner Mongolia D Construction Group Co.,Ltd.are analyzed,and the advantages and disadvantages of the company are obtained based on this.Fourth,using the SWOT analysis matrix comprehensively and systematically combing the company's development environment and its own conditions,it is clear that the development strategy of Inner Mongolia D Construction Group Co.,Ltd.is: based on the main business of road and bridge construction,enhance advantages,make up for shortcomings,and carry out diversified industrial expansion.And put forward the key points of strategy implementation.Finally,it puts forward suggestions on safeguard measures to ensure the implementation of the development strategy of Inner Mongolia D Construction Group Co.,Ltd.Through the analysis and research of this article,we hope to provide systematic and feasible decision-making suggestions for the development of Inner Mongolia D Construction Group Co.,Ltd.;at the same time,it also hope to provide some references for the development of other peer companies in the construction industry in our country.
Keywords/Search Tags:Construction industry, development strategy, diversification strategy, SWOT analysis
PDF Full Text Request
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