A strong boy makes a strong country.Based on the Outline of Building a Strong Sports Country,this paper investigates the external environment,institutions and consumers of children’s physical fitness training in Xi ’an,understands the development status and existing problems of children’s physical fitness training in Xi ’an,puts forward constructive suggestions for its healthy and sustainable development,and also provides some theoretical basis and reference value for promoting the development of national fitness and sports industry in Xi ’an.In this paper,literature review,on-the-spot investigation,interview,questionnaire survey and mathematical statistics are used for investigation and analysis.The conclusions are as follows:This paper conducts research and analysis by means of literature,on-the-spot investigation,interview,questionnaire and mathematical statistics.The conclusions are as follows:(1)the current situation of children’s physical fitness institutions in Xi’an: the institutions are really in the stage of development becoming mature,there is no three-dimensional Fitness Association,and there is a lack of industry norms.The mode of operation is chain stores and self-employed.Each institution has its own independent curriculum R &D team.The curriculum mainly includes four aspects: body shape evaluation and correction,emotional training,comprehensive fitness training and special physical skill courses.The organization has various publicity methods,which help to enhance the popularity of the organization.The combination of online and offline has a wide coverage.(2)Coaches: the coaches’ team is young and lacks channels to obtain relevant certificates.The overall situation of coaches in Xi’an children’s physical fitness institutions is as follows: the age is 23-27 years old,and the gender ratio is quite different.Each institution will organize coaches for training,but there are problems of less training times and long interval.As well as the lack of regular channels for coaches to obtain relevant professional certificates.The difficulties in the teaching process are: the students are highly mobile and the content is not easy to arrange.(3)Parents and students: the overall quality level of parents is high,and they are satisfied with the overall evaluation of their institutions.The basic information of parents of children’s physical fitness students in Xi’an is a social group aged36-40,with a bachelor’s degree and a monthly family income of more than10001 yuan.The main purpose of physical fitness training for children is to enhance their physical fitness.The top three factors for parents to choose training institutions are: the professional ability of coaches,the overall environment of venues and course content.Parents are satisfied with the comprehensive evaluation of their children’s institutions and think that their children have been improved to a certain extent.The main force of physical fitness training for children in Xi’an is preschool children aged 3-6,and the training duration is less than two years.In view of the above problems,the following suggestions are put forward:(1)give full play to the government functions and improve the construction of industry associations.Government level norms and support have greatly promoted the development of children’s physical fitness industry.We will improve the construction of industry associations,unify industry norms,establish rules and regulations,and formulate course fee standards.Establish and improve the access mechanism,strictly control the qualification of institutions,and ensure that the industry is clean.Be the backbone and leader in the development of children’s physical fitness.(2)Institutions should give full play to their management functions and strengthen the construction of talents.Institutions should give full play to their management functions,meet the needs of coaches,and provide more learning and textual research channels for coaches through the institutional platform.Optimize the teaching effect,improve the service quality,and improve the continuation rate.When the training institution fails to meet parents’ expectations,the renewal rate will be low.This requires institutions to optimize teaching effect and improve service quality.(3)Parents should strengthen the concept of children’s sports and encourage children to actively participate.Enhance the role of parents in children’s physical fitness cognition.Parents’ attitude towards their children’s participation in sports has a great impact on the development of sports training industry.It is self-evident that parents play an important role in stimulating children’s interest in sports and cultivating their sports habits. |