Feasibility Analysis Of Changchun Shuangyang Equestrian Town Construction

With the improvement of living standards,people have an increasingly strong demand for fitness,and are no longer satisfied with indoor activities,but choose to go into nature and go into the sun.Sports tourism can just meet people’s needs,and sports town can just promote the development of sports tourism.At the same time,the construction of sports characteristic towns for solving the problems of sports industry is very effective.It is also of great significance to narrow the gap between urban and rural areas,change the image of urban and rural areas and build a healthy China.In recent years,the Chinese government has vigorously advocated the construction of sports characteristic towns.Jilin Province has issued various policy documents in response to the call of the state,laying a solid foundation for the construction of sports characteristic towns in Jilin Province.At present,Jilin province has issued the "14th Five-year plan" for the development of cultural tourism,focusing on tourism,ice and snow industry and culture.The construction of equestrian town in Shuangyang,Changchun,is supported by Marvin,and vigorously develops "sports + tourism + ice＆ snow + equestrian",which happens to coincide with the plan.This paper takes the feasibility analysis of the construction of Changchun Shuangyang Equestrian Town as the research object through the method of literature,expert interview,field investigation and logical analysis.This paper starts from the needs of promoting the high-quality development of sports industry in Jilin Province,helping the construction of new urbanization in Jilin Province,promoting the development of "sports +" industry in Jilin Province and promoting the development of tourism in Jilin Province.The feasibility of constructing Changchun Shuangyang Equestrian town is explored from the policy and policy support of Jilin Province,the economic environment background of Changchun city,the natural resources,human environment,tourist market background and equestrian development background of Shuangyang.According to the necessity and feasibility analysis of the construction of Changchun Shuangyang equestrian town,the author puts forward the conception and hypothesis of its construction.