Study On The Diversification Development Strategy Of DW Cultural Training School

Since the tradition of continuing education represented by vocational education foundation is weak,the number of public vocational education institutions is small,and there is a trend to further reduce the scale of enrollment.Implementation scheme of the national vocational education reform,the construction measures for the implementation of integrated enterprise production and education,accelerate the modernization of education implementation plan(2018-2022),such as policy,under the action of diversified business culture schools try to professional education transformation as a layout method,relying on the national finance tilt in vocational education,to promote the development of China’s culture training school change,become a response to the industry development trend,promote its key areas of training to adapt to the culture industry market development trend.As a well-known cultural training school in heilongjiang province,DW cultural training school is on the way to improve the management and development level of enterprises and promote the diversified management transformation of cultural schools.Try to take diversification transformation as the key to improve the level of school management and development and promote enterprises to gain competitive advantage in the vocational education market.Based on this,this paper first carries out a brief introduction of DW culture training school,and interprets it from the perspective of enterprise organizational structure,enterprise business profile and enterprise curriculum system.In the current development of DW cultural training school,there are many problems,such as single curriculum system design,insufficient potential of student source,saturation of public examination training market,limited potential of single business and bottleneck of faculty.From the perspective of the reasons,the curriculum design ideas are old and lack of input,the enrollment channel is single and the fission mode is complementary,the type of civil servant examination training is too concentrated,the public examination sustainable development potential is limited and the faculty is difficult to achieve coordinated development.Through the analysis of the macro-environment and micro-environment of the diversified development of DW cultural training school,it can be seen that DW cultural training school has advantages in policy environment,economic environment,social environment and technological environment,but it presents a state of coexistence of advantages and disadvantages,opportunities and challenges.Based on this,this article carries on the DW culture training school diversification development plan design.The design is carried out from the aspects of customer composition design,curriculum architecture design,enrollment channel expansion design,training type line design and training carrier type design.In terms of the planning of the implementation steps,it should realize the parallel enrollment of new students and previous students,the synchronization of course teaching and course research and development,the parallel enrollment of main campus and branch campus,the parallel public examination training and vocational education,and the coordination of offline education and online education.In order to ensure the diversified operation of DW cultural training schools,it is necessary to construct the guarantee mechanism from the aspects of curriculum and organizational guarantee,fund and policy guarantee,personnel and ideological guarantee,so as to improve the diversified operation and development level of DW cultural training schools and enhance the competitiveness of vocational education.