| From the aspects of policy,the country in early 2019 issued by the national vocational education reform plan,put forward to be in 5 to 10 years,open the door of vocational education,the government only educational system,vocational education should be participating,reduce the threshold of vocational education school,continuing to attract social managerial ability,enterprises with good social responsibility and reputation join in vocational education,enhance national soft power,inherit and develop excellent Chinese culture.In terms of market consumption,according to the previous data can see the national civil service examination enroll scale is increasing,with 2019 national institutions reform reform,enroll scale fallen in small increments,but in 2020 and 2021 to select the number,the demand for civil servants in the country and gradually rise,2018,2019,2020,2021 civil servants to enter oneself for an examination the number 1.659 million,1.379 million,1.437 million and 1.576 million respectively.Under the dual favorable background of policy and consumer demand,the IPO boom of vocational education enterprises is also set off.Based on this background,this paper selects Beijing Offcn Education Technology Co.,Ltd.(hereinafter referred to as "Offcn Education")as the research object,which is known as "the first share of A-share education and training".First of all,this case involves the introduction of Offcn Education and Yaxia Automobile,and the motivation of the two sides of the shell and shell into an in-depth analysis.Secondly,using the event study method and financial index analysis method,this paper analyzes the short-term market effect and long-term financial performance of Offcn Education listing.From the perspective of short-term market effect,the market reaction of Offcn Education was relatively strong when it was listed.A large number of investors bought its shares one after another,which showed that the stock price continued to rise,not only increasing the value of the enterprise,but also increases the value of shareholders.From the long-term performance point of view,Offcn Education backdoor listing,profitability,solvency,operation ability,growth ability have been improved.Through the study,the conclusion is drawn that the backdoor listing of Offcn Education is successful,which has brought positive effects to both sides.It not only brings a positive impact on the company’s short-term market performance,but also lays an economic foundation for the company’s long-term development,and plays a role in promoting the overall development of the company.At the same time,it has brought reference and enlightenment significance for other educational institutions to choose appropriate listing methods and find appropriate shell resources for companies planning backdoor listing. |