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A Study On The Factors Influencing The Choice Of Tourist Destinations For Primary Schools

Posted on:2021-07-09Degree:MasterType:Thesis
Country:ChinaCandidate:L S LiaoFull Text:PDF
GTID:2507306506460254Subject:Tourism Management
Abstract/Summary:
In recent years,the development of research tourism has become a new direction in the tourism industry.Under the influence of the popular research tourism market,how to choose a research tourism destination suitable for elementary students has attracted more and more attention from schools,teachers,students and parents.In the existing research on research tourism in China,most of them focus on market development and destination resource planning,but less on the decision-making process of research tourism destination selection.Based on this,this article uses a combination of theory and empirical methods,based on systematically sorting out the domestic and foreign research and development of research tourism,taking the primary schools in Mianyang as an example,a questionnaire survey collects relevant information that affects the choice of primary school research travel destinations and data to establish an index system of factors influencing the choice of primary school research tourism destinations;By using the analytic hierarchy process,this paper analyzes the weight of each index of influencing factors in the selection of primary school research tourism destination in Mianyang City,and draws the conclusion that among the four primary index factors,the school factor is the primary influencing factor in the selection of primary school research tourism destination in Mianyang City,and the personal safety of teachers and students is the primary factor in the 20 secondary index factors,and proposes that the school should formulate its characteristics scientifically The distinctive research tourism curriculum,together with travel agencies,will deepen the connotation of research tourism products and promote the integrated development of "education + tourism +";In terms of students,it is necessary to carry out the investigation on the favorite research tourism destinations of primary school students in the city,strengthen the publicity and popularization of research tourism and destinations for students and parents;In terms of destination construction,it is necessary to rely on the existing tourism resources of Mianyang City,strive to build a full-scale professional experience research tourism destination and a number of research tourism bases in Mianyang universities;In terms of teachers,it is necessary to improve the quality of teachers Some suggestions are put forward on how to participate in the selection of research tourism destinations and how to improve the professional skills of teachers.
Keywords/Search Tags:Primary school research tourism, Research tourism destination, Choice influencing factors, Analytic hierarchy process
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