Narrative Study Of Short Video Rumor

With the advent of the era of short video,video has become an interface connected to life and media.More and more information has begun to use video as the communication medium.Rumors have begun to change their narrative media with the development of society.due to the change of medium on the narrative structure,narrative discourse and narrative acceptance,In this paper,from the perspective of comparative study,the main text analysis and questionnaire survey,exploring the rumors in a short video rendering.It is found that after the visual presentation of the rumor,the overall change in the narrative structure is characterized by "strengthening" the truth of the rumor and "making up" the limitation of the text.The main manifestation of this kind of "enhancement" and "remedy" in narrative structure is the naturalistic turn of plot,the multi-relation recombination of time,the visual extension of space and the enhancement of character characteristics.In the narrative discourse,the main performance is the coexistence of the two layers and the invisible narrator,the upgrade of the non-aggregated perspective and the compensation of the public comment.In such a narrative text characteristics change,the short video not only accelerates the realistic meaning of the rumor of but also makes rumors more "reasonable" and makes it easier for recipients to reconstruct the causality of rumors,thus making it more convinced of the authenticity of rumors.Finally,they together with the narrator complete the narration of rumors,making rumors easier to be accepted,shared and spread.