Study On The Connection Between Outdoor Sports And Resources Of Chongli Ski Resort In Non-snow Season

Chongli is an important venue for the snow events of the 2022 Winter Olympics.With the rapid development of Chongli ski resorts in recent years,the operation of the seven major ski resorts in Chongli is currently facing the problem of increased homogeneity competition.Ski resorts have huge investments and long return periods,but there is a widespread phenomenon of "three seasons a year".Non-snow season operation of ski resorts has always been a problem faced by major ski resorts.This research takes Chongli Ski Resort’s non-snow season outdoor sports and resource docking as the research object.It uses literature methods,questionnaire surveys,expert interviews,mathematical statistics,etc.Problems such as the popularization of outdoor sports in sports events,lack of certain cultural connotations,imperfect service system,less cooperation between ski resorts,and lack of talents.By referring to the relatively successful experience of foreign ski resorts in non-snow seasons,a systematic demonstration of the development and resource docking of outdoor sports events in the non-snow seasons of Chongli Ski Resort has been carried out.The aim is to enable Chongli Ski Resort to design and promote outdoor sports that connect with local natural and cultural resources in the non-snow season,and to put forward feasible suggestions to improve the non-snow season operation of Chongli Ski Resort.The research results are as follows:1.Chongli Ski Resort has advantages in terms of national government policy support,ecological resources,regional location,national culture,etc.It has the conditions for outdoor sports tourism resource development,and provides solutions to the non-snow season homogenized operation of each ski resort The basis and conditions have been established.2.In the design and development of non-snow season outdoor sports and resource docking in Chongli Ski Resort,attention should be paid to the promotion of outdoor sports features and brands,and strive to create an outdoor sports brand with its own characteristics and create a "boutique" outdoor sports route model.Attention should be paid to cultivating specific consumer groups,realizing economic benefits and promoting the development model of mutual integration and interaction with outdoor sports.3.The design and development of outdoor sports in the non-snow season of Chongli Ski Resort.The docking of outdoor sports and resources should follow the overall layout,reform and innovate,create classic features,adapt measures to local conditions,improve service systems,strengthen management mechanisms,strengthen safety,and strengthen safety The principles of ensuring and strengthening ecological protection,and the development strategies and approaches designed on this basis can greatly improve the current plight of the Chongli Ski Resort in non-snow season operations.4.In the design and development process of outdoor sports and resources docking in non-snow season of Chongli Ski Resort,attention should be paid to service quality and consumer outdoor sports experience,and a sound feedback system for dynamic resources docking of outdoor sports events in non-snow season of ski resorts should be established.Based on the corresponding feedback system,we can make timely adjustments to various situations that appear in order to achieve the goal of sustainable development.