Since entering the 21 st century,the development of personal financial management business of banks in China has gradually accelerated,and bank consumers have played a more and more significant role in the banking industry and even the financial market.Meanwhile,various phenomena that infringe upon the bank consumers’ rights and interests also show a diversified and high-frequency development trend.To study how to improve the effectiveness of bank consumer s’ rights protection supervision with more perfect and advanced regu latory mechanisms and methods is imperative to maintain the stability of the financial market and protect the legitimate rights and interests of bank consumers.This paper mainly summarizes and studies current problems about the supervision over protection of the rights and interests of financial consumers of Chinese banks: lack of independent regulatory institutions,shortage of administrative penalty power,single targets for supervision,neglect of supervision over standard-form contracts of banking business and lack of an information disclosure monitoring mechanism.Fully taking reference from advanced overseas experience,the paper puts forward the following measures from four aspects,including set-up of supervisory institutions,improvement in supervi sory systems,expansion of supervision scope and optimization of supervision measures,to solve the above-mentioned problems,namely,establish an independently operated organization for protection of the rights and interests of financial consumers of bank s,introduce a regulatory system accordingly,expand the supervision scope and improve the information disclosure monitoring mechanism,through in-depth analysis of the feasibility of the twin-peak supervision model in this regard and combining the practical background that China’s financial regulatory mode is in the middle of reform and transition as well as challenges and opportunities brought by the increasing utilization rate of supervision over protection of the rights and interests of financial consumers of Chinese banks in mobile banking and the expanding influence of news and media.Research results of the paper provide a new way of thinking for China ’s financial regulatory body that is undergoing transition from separated supervision to unified supervision. |