New Government Media Participates In Public Crisis Management ——A Case Study Based On Three Typical Explosion Accidents Across The Country

At present,China is in the period of social transformation and system transition,Social contradictions are increasingly prominent.Hidden dangers such as natural disasters and safety accidents are superposed.At the same time,with the rapid development of the Internet,some public events may turn into crisis events under the role of risk amplification,China has entered the period of high outbreak of public crisis.As a new mode of social governance and government service,new government media take the advantages of efficient information communication,based on active participation in the public crisis events can,in information transmission,public opinion,public opinion supervision to avoid crisis spread,dissolve the possible secondary effect,to protect the public interest,stability and social development,at the same time enhance the government credibility.This article takes the participation of new government media in public crisis management as the research object,introduces concepts such as new government media,public crisis management,and Tacitus traps,and combines risk amplification theory,public crisis management theory,crisis communication theory,etc.To study and analyze new government media Participate in the status quo of public crisis management in China,the analysis of China’s new media to participate in government affairs public crisis management present situation,from the new media orientation,management,function and efficiency of four dimensions,summarized the government affairs from the media by the auxiliary tool to mainstream e-government channel evolution,from simple to comprehensive scattered chaos system specification development,from the information services to the society comprehensive extension,respond speed develop from 48 hours to 3 hours up.On this basis,using the case analysis,comparative analysis of 2015 Tianjin port "8·12" explosion accident,2019 Jiangsu Xiangshui "3·21" explosion accident,2019 Liuyang fireworks factory explosion "12 · 4" case,such as summing rules,found that government affairs of new media in the participation in public crisis management problems and deficiencies,and draw lessons from the United States,Japan and other countries government affairs experience in new media response to public crisis,put forward to improve and improve government affairs of new media to participate in public crisis management strategy.According to the research,the current affairs of the insufficiency of the new media to participate in public crisis management mainly exist the following aspects: administrative efficiency of the new media crisis response to ascend,the government credibility of restricting government affairs new media authority,government affairs of new media in the role of public opinion guide deviation,lack of high-quality talents in the field of specialization of new media.The reasons for the problems are mainly due to the failure to establish an efficient response mechanism for new media,the insufficient repair of the image of new government media and local governments,the insufficient trust of the government in social media and we media,and the insufficient staffing and training of government institutions.In the end,this paper starts from the use of the establishment of the government new media rapid collaborative response mechanism;To realize the benign mutual promotion of new media and government trust;Make full use of new media linkage matrix cluster effect;Some Suggestions and countermeasures are put forward to support the optimization of operation team with compound talents.Through these improvement strategies,it is expected to further improve the level and effect of government new media’s participation in public crisis management,create a positive and united network public opinion environment,improve the credibility of the government,and stabilize social and economic development.