Research On The Infringement Of Public Figures’ Report In The Era Of All-media

This article considers that all-media refers to the comprehensive opening up of various communication methods such as text,sound,video,etc.,and the diversification of communication forms,content,and channels based on the development of media technology.It is a collection of traditional media and new media.On the basis of synthesizing the opinions of other scholars,four criteria for judging public figures are proposed,and it is pointed out that public figures do not refer to specific objects.They are a dynamic collective concept.Proposing public figures refers to a certain time and scope,because an event is widely concerned and well known by the public,and specific analysis and judgment can be made in terms of time factors,event factors,degree factors,subject factors,and influencing factors.And the public figure report also presents its own characteristics in the era of the whole media: it exerts the right of public opinion to supervise,the number of reports is concentrated and the number is large;caters to the audience ’s curiosity,the report tends to be entertaining seriously;In the era of the all-media era of information explosion,massive untouched messages are covered by recent information,and attention has become a scarce resource.However,public figures have this scarce attention resource,and they are the subject of news reports that are widely concerned by the news media.From a macro perspective,because of the expansive nature of the right to freedom of expression represented by the news media and the limitation of the personality rights of public figures,there is a natural conflict between the two,and more importantly,the high degree of commoditization of public personality rights As a result,infringements have occurred in the news media’s coverage of public figures.And public figures are closely connected with the public interest.In order to protect the news media’s right of news reporting,the right of public opinion supervision and the public’s right to know,how to reduce public figure reporting infringement has become an unavoidable problem.By analyzing the judgments of 84 infringement lawsuits reported by public figures,the basic situation of this type of cases is clear,that is,the number of cases is more,the media is more likely to become defendants,more than half of the entertainment stars in the plaintiffs,and the proportion of media failures is as high as 58.3%.The common types of infringement reported by public figures are three types of spiritual personality rights:public rights,reputation rights,privacy rights,and portrait rights.The non-inevitable use of public portraits,content facts,and privacy of public figures is the most important infringement of public torts,and these infringements have directly led to the media’s defeat.In addition,the news reports of public figures will cause the multiple rights of the subject to be violated.Due to the diversification of the main body of communication,a news report with infringing behaviors will lead to multiple media complaints.What ’s more important is that the media ’s defeat must not only be public Apologize and you may face huge economic losses of hundreds of thousands.So,how to reduce or avoid public figure reporting of infringement disputes is extremely important to the media.This article believes that to ensure citizens’ right to know and to play the role of social media in the news media,public figures should be more obliged to pay attention.When the two rights conflict,public figures should bear more obligations of tolerance.The publicity,the closeness with the news media,and the use of balance to analyze the reasonableness of the tolerance of public figures.At the same time,the media itself should also strengthen internal self-discipline to prevent infringements from occurring on the same source,such as changing from pure pursuit of economic interests to taking into account the rights and interests of others,from serious misrepresentation of news reports to basic truth,and from prying others’ privacy to satisfy audience Legitimate concern.In order to reduce the huge costs brought by litigation after the infringement,the PCC in the UK can be borrowed to set up an internal complaint agency.This article compares and analyzes the feasibility of establishing an internal complaint agency in terms of cost,adversity,and impact with litigation.