Research On The Form And Discourse Innovation Of Youth Ideological And Political Education

The traditional education is facing the impact and challenge of the new situation and new ways.The popular short video software can effectively improve the ideological and political education effect of young people by observing the characteristics of the social psychological needs and language preferences reflected by the short video favored by the contemporary youth.By analyzing network popular short video in recent years,the communist youth league central green micro short video studio,found that the contemporary youth in fun,playful behind the facade of the entertainment such as the actual u desire to convey emotion,access to entertainment pleasure,say,show individual character,seeking group identity and multifaceted needs such as finding love and warm,this several short video reflects the contemporary youth of conciseness and fast,connotation and reproducibility,humor and the language style of deconstructionism,reality and popularity.Through analyzing the characteristics of the popular short video content and discourse,and can be found,whether it is positive to carry forward the positive energy of the phrase,or a cute lovely cartoon animation effects,they are interested in youth,youth ideological and political education in the form of innovation research and discourse adjust discourse pattern,attention should be paid attention to practical problems of expression,absorb the popular discourse resources,conversion,push forward education discourse the concept of innovation,theory innovation,innovation in content and form.Based on previous literature research,this paper intends to use four chapters to actively explore the discourse and form innovation of youth ideological and political education at the age of videos,and analyze the psychological and ideological problems hidden behind short videos through the questions mentioned in the outline of questions and interviews.