Research On The Incentive Mechanism Of College Student Village Officials In Heyuan City From The Perspective Of Two-factor Theory

Since 2010,Heyuan City,Guangdong Province began to recruit college students to work at the grassroots level(called college village officials).Since the implementation of the college student village official plan,"college student village official" has been like the wind,bringing new thinking,new behavior and vitality to the rural grassroots,greatly promoting the change of thinking and behavior of local village cadres and the masses,so as to further improve the overall ability of local village cadres and meet the needs of rural grassroots for talents in rural economic construction and management It has played a certain role in promoting the construction of a new socialist countryside.However,since the implementation of the plan,there have been various problems.The reasons are closely related to the management system and use methods of university student village officials.And these can become the stumbling block to the implementation of the college student village official plan.Therefore,it is of theoretical and practical significance to study how to improve the management system of college students,greatly mobilize the enthusiasm of College Students’ village officials,make them better serve the countryside,promote the revitalization of the countryside,and contribute more to the construction of the countryside.This paper mainly through the way of questionnaire survey,combined with the two factor theory and human resource theory of Helberg,in view of the current work situation of college student village officials in Heyuan City,set up a targeted questionnaire,and the distribution and recovery of college student village officials in Heyuan City,collate and classify the data,put forward the existing problems of the incentive mechanism of college student village officials in Heyuan City,and analyze the production The specific reasons for these problems,and finally put forward suggestions and Countermeasures with Heyuan characteristics for the follow-up implementation of the system.