| In order to solve the difficulties in financing and financing of film projects in the film industry,this paper studies the current situation of investment and financing in China’s film industry.The film industry is a huge industrial chain,involving all parties in the production,production,distribution,and screening.The reason why this paper chooses the film project as the research object is to highlight the innovation of the research of the thesis,and the second is to better meet the current situation of investment and financing of the domestic film industry.Because China’s total annual film production is 618,there are only 30 film producers.618 film projects are the main force of financing,and more than 30 producers are only a small force in the entire film industry investment and financing army.Therefore,research on film project investment and financing is more in line with the current development of the domestic film industry,and it is easier to solve the current difficulties in financing the film industry and financing.This paper selects the film project as the research object,and studies the four extremely novel financing modes of asset securitization,internet crowdfunding mode,copyright financing mode and advertising financing mode,and deeply analyzes the development status and existing problems of these four types of financing modes.And based on the theory of learning,put forward corresponding countermeasures.This paper proposes a series of countermeasures to improve the common financing model of the film industry,and solves various problems in the financing mode of the film industry.This paper complements the innovative financing model that has little research on new financing models abroad. |