Research On The Application Of Creative Fonts In Posters

In the context of the continuous development of time and history,text should be familiar to each of us.It records history,inherits civilization,appears in all aspects of our daily lives,and is closely connected with our lives.As the medium of information dissemination,the text is quietly changing with the passage of time,from the initial function of transmitting information to the current decorative function that can be read and seen.Nowadays,all kinds of words have become an important part of our lives,and they have always appeared in people’s vision with the development of posters,beautifying life and bringing beautiful visual experience at the same time.With the changes and development of the times,fonts have also changed,from a single font to a distinctive font.People began to carry out a series of innovative designs for fonts,using deformation,graphics and other methods to give them different shapes,which are fully reflected in the poster design."Shape","sound" and"meaning" are the three essential elements of text.Font design based on the above three elements will make the design more beautiful and full of visual impact,allowing people to experience visual beauty Deepen memory cognition.Text is an important visual symbol created by mankind for a long time,and it is through these visual symbols to understand the world at first.For creative fonts in poster design,text,as an important visual symbol,not only enhances the artistry and beauty of the entire poster,but also enhances the visual impact and experience of the entire design.It also conveys people’s emotions at the same time.It is constantly strengthening people’s memory.Creative font is an independent form of graphic design,and it is an indispensable and important part of many designs.It is not only readable but also beautiful and artistic,and has a strong visual appeal.As one of the main carriers of information dissemination,posters play an irreplaceable role.It is a way of cultural dissemination and a manifestation of people’s values.It affects people’s thinking and assumes certain social responsibilities.Taking the poster design of traditional Chinese festivals as an example,the application of creative font design with traditional festival elements is not only to convey information through text,but to graphically process text through the creative design of fonts.To achieve the effect of visual impact,and to leave a deep impression on people,remember Chinese traditional festivals and achieve the purpose of promoting excellent traditional culture.