| The Mongolian "nadam curtain" conference is a very important traditional activity of Mongolian people,which will be held in many forms.Therefore,the design of the gift should attach importance to the integration with Mongolian people’s life.With China’s rapid economic development and gradual integration with the world,China’s cultural industry is also in a stage of rapid development,which provides new opportunities for the development of cultural and creative industries.Based on the "nadam" gift design,this paper carries out research and analysis on the application of Mongolian pattern regeneration and innovation,extracts the connotation of Mongolian traditional culture,applies flat illustration design to the application of Mongolian pattern regeneration,and explores the future development trend of Mongolian cultural products.This paper focuses on the "nadam" gift design,through in-depth analysis of the Mongolian traditional patterns and modern design of the combination of related issues,for designers to provide an important reference for the Mongolian pattern innovation application.In view of the above problems,this paper is divided into the following four parts to elaborate.First,the cultural value attribute of Mongolian traditional patterns is analyzed.Through the in-depth analysis of Mongolian development history and the nadam fair,the basic characteristics and cultural beliefs of Mongolian are understood,which lays a foundation for the study of Mongolian nadam and traditional patterns in the following article.Secondly,the illustration form of Mongolian pattern flat design is studied and analyzed,and the characteristics,creative principles and development trends of flat illustration design are summarized and analyzed to find out the cultural characteristics of "nadam".Then,the basic concepts,principles and methods of gift design are deeply analyzed,and the basic principles of nadam gift design are determined by combining modern design methods.Finally,based on the innovative design concept and method proposed in this paper,the design and production of "nadam curtain" conference gift packaging products.The research focus and difficulty of this topic lies in how to integrate the Mongolian "nadam curtain" culture with modern design,so as to design works that inherit the Mongolian traditional culture and conform to modern people’s aesthetic experience.This article from the design of the positioning,principles and methods of research and analysis,"nada curtain" conference gift design to provide basic guidance,improve the artistic expression of the gift design and practical functions.At the same time better inheritance and development of the "nadam curtain" culture,promote the rapid development of China’s culture and design industry. |