Research On The Application Of Black-and-white In Fashion Photography

Since photography came I into this world,will appear in front of the world in the form of black and white photography,fashion photography is from black and white photography,after germination period,development period and the postmodern period of development,from early film black and white photography to the 70 film of new century color photography to digital photography of the 21 st century.Digital photography has caused a revolutionary change in photography,fashion photography has also from the exclusive items of the royal court to today’s everyone can participate in the art category.Today’s fashion photography is mainly color photography and has been very popular,fashion designers have clothing photography throughout the whole process of clothing design,in this colorful photography world,black and white photography has not fallen and decline,from the point of view of clothing photography art has been more and more accepted by the public.Starting from the practical application of fashion design and fashion display in black-and-white photography of fashion,this paper focuses on the artistic expression of black and white photography of fashion based on the author’s experience in the practice of fashion photography.Temperament: "simplicity","purity" and "Rhyme".Temperament: "spirit","power" and "mysterious";light and shadow Express The main points of artistic expression of "light","shadow","taste".This paper describes the meaning of each word and their relationship,and illustrated with pictures of famous photographers and famous photographers.In the practical application of the fashion black and white photography art section,combined with the "the story of the Republic of China" "light,line,fashion" two groups of works of the creative process,this paper expounds the environmental clothing technology requirement of the black and white photography,this paper introduces the environment of fashion and the techniques for black and white photography,including the selection of preparation,before shooting environment,the photography lighting,visual language expression,post-production,and so on.This paper also explains and analyzes some single works in the photo sets of two groups of graduation works,namely "the story of the republic of China" and "light,line and fashion",in order to explain and analyze the themes,methods and artistic effects of the two groups of works.The two groups of works were displayed on relevant websites and in the school,and online questionnaires and offline interviews were conducted.In the questionnaire,most people think that as long as they can shoot black and white photography works with high artistic level,the audience will appreciate and love them.Fashion photography of black and white and has gradually formed its own style,and accepted by more and more people,its color photography with clothing are not mutually exclusive,as the color photography in clothing and black and white photography,they are in performance apparel design idea and aesthetic feeling,for the purpose of should be complementary to each other,and jointly build a perfect world of fashion photography.Because the author’s photography level is not high,there are still a lot of room for improvement,we must further study to improve,please teachers criticism and correction.