Study On Entrepreneurs’ Social Responsibility From The Perspective Of Confucian Responsibility Ethics

The current development of economic globalization has accelerated the expansion and domination of capital in the world,and profits and interests have become the overriding choices.Many entrepreneurs have violated ethics and ignored social responsibilities in pursuit of maximizing profits.Today,the moral standards that originally guided entrepreneurs’ social responsibility behavior have been unable to withstand market shocks.How to find new ethical resources in traditional culture and build the content of entrepreneurs’ social responsibility that suits national conditions has become the focus of discussion in various countries.Confucian responsibility ethics,as our country’s culture of responsibility for inheriting the millennium,examining its intrinsic value for entrepreneurs’ social responsibility issues is not only of guiding significance for constructing the content of entrepreneurs’ social responsibility in China,but also of practical significance for regulating entrepreneurs’ social responsibility behavior.This article uses a combination of literature research,inductive analysis,theoretical analysis and empirical research.It first explains the connotation of Confucian responsibility ethics and entrepreneurs’ social responsibility,combing the individual,family,country,society,ecology of Confucian responsibility ethics connotation at five levels;defines entrepreneurs’ social responsibility as ordinary citizens,business managers,and special entrepreneurs at three levels;analyzes the characteristics of entrepreneurs’ social responsibility and distinguishes concepts that are easily confused with it;secondly,according to the "Corporate Social Responsibility Blue Book: China Corporate Social Responsibility Research Report(2019)" and social hot issues,compare the three levels of that entrepreneurs’ social responsibility should undertake,and summarize the four major problems arising from entrepreneurs’ social responsibility: the weak sense of responsibility,indifference to obligation and responsibility;lack of responsibility management,lack of humanistic care for employees;single responsibility behavior,only economic interests first;lack of responsibility thinking,neglect of ecological responsibility,and analysis of the specific causes;again,refining the core of different levels of Confucian responsibility ethics,analyzing its intrinsic value to entrepreneurs’ social responsibility: that is,"conscience" to entrepreneurs’ social responsibility awareness,"benevolence" toentrepreneurs’ social responsibility management,"harmony" for entrepreneurs’ business responsibility behavior,"public" for entrepreneurs’ charity responsibility behavior,and "sustainability" for entrepreneurs’ social responsibility thinking;finally,the problems arising from entrepreneurs’ social responsibility are based on Confucian responsibility ethics.As for the intrinsic value of entrepreneurs’ social responsibility,the construction of entrepreneurs’ social responsibility under the Confucian responsibility ethics is put forward: namely,the cultivation of entrepreneurs’ social responsibility awareness based on "conscience" and the cultivation of entrepreneurs’ social responsibility management based on "benevolence",the cultivation of entrepreneurs’ business responsibility behavior based on "harmony",the cultivation of entrepreneurs’ charity responsibility behavior based on "public",the cultivation of entrepreneurs’ social responsibility thinking based on "sustainability".The study found that although some of the content of Confucian responsibility ethics is no longer applicable to modern entrepreneurs’ social responsibility with the changes of the times,its core contents still has intrinsic value to solve the entrepreneurs’ social responsibility problems,so Confucian responsibility ethics can be moral resources guide Chinese entrepreneurs’ social responsibility behavior,It is feasible to construct the social responsibility content of Chinese entrepreneurs with Confucian responsibility ethics as the core.In the future society,it is bound to guide entrepreneurs’ social responsibility behavior to resist the proliferation of instrumental rationality.