| The "14th Five-Year Plan" Outline points out that the national cultural big data system is the key to promoting cultural production and consumption.As the "supply side" of the system,cultural database can provide data support for cultural content creation,production and related creative design.Aiming at this goal,this study designs a "Chinese Style Classical Cultural Elements and Prototype Database".Through digital collection,sorting and refining of traditional Chinese cultural elements and prototypes,it provides cultural data services to meet the needs of the creative design industry and supports the design of intelligent products and cultural content with "Chinese style".This thesis finds that the primary problem for applying cultural data in creative design is the "isolation" of cultural resources,that is,cultural resources are scattered in various databases across the country and cannot be centrally managed and distributed.Secondly,due to the lack of support of intelligent recommendation technology,the flow of cultural resources is in a one-way and passive state,which is difficult to meet the increasingly updated needs of the creative design industry.In addition,the lack of necessary standards and tools leads to the problems of low efficiency and low quality in the process of converting original cultural data into design knowledge and materials.To improve the present situation,it is bound to go through the cultural construction of large-scale database platform,the integration of scattered cultural resources,set uniform standards for cultural system of digital technology,set the development direction of the digital culture according to the needs of creative design industry,thus form a cultural data interconnection system to support interaction design and cultural creative design.This thesis first carried out preliminary research on cultural digitization technology,existing cultural database platform cases and target user groups,and explored the specific mechanism for digital cultural resources to participate in creative design.Based on the above research conclusions,the design objectives of the platform are defined,that is,to provide design knowledge and design materials for the whole process of creative design,display creative design works,assist the generation of creative inspiration from various aspects,and improve the quality of culturerelated creative design works.Specific technologies can be divided into 3 parts: efficient organization and management of cultural resources and knowledge,fine indexing and classification,and optimization and generation of cultural design materials.The design practice part of this thesis focuses on the needs of professional designers and takes the needs of managers of cultural institutions and general users into consideration in the low-fi prototype design and visual design of the platform.Conduct testing based on the prototype design to verify its usability."Chinese Style Classical Cultural Elements and Prototype Database" platform is designed for cultural resources polymerization,processing,and providing a variety of functions such as data-sharing,thus it can promote cultural knowledge mining and reserving,implement personalized intelligent recommendation of cultural resources,improve the generation and distribution of material design,finally support the creative design process.In terms of experience,this design includes targeted functions and design optimization for major user groups,to provide a good use experience.At last,the thesis summarizes the parts that have not been completed in the design practice. |