The Optimization Of Management Information System Of C Company From The Perspective Of Digital Transformation

Affected by COVID-19 crisis and global car production decline,the competition in the automotive market is becoming increasingly fierce,the automobile industry has been hit unprecedentedly.However,the new digitalization wave has obviously promoted the era of automotive digital economy.With the formulation of policies such as "Industry 4.0" in Germany,"Industrial Internet" in the United States,and "Made in China 2025",many countries have successively promoted digitalization construction to the level of national strategy.If the traditional automotive manufacturing industry wants to rebound from the crisis and turn it into an "opportunity",it must use the Internet of things,5g,big data Cloud computing,artificial intelligence and other core new generation information technology and formulate the strategy of a management information system optimization that supports the enterprise digitalization transformation.This paper studies the optimization of management information system of C company from the perspective of digital transformation.This paper describes the situation of C company’s auto parts industry and management information system in detail,and analyzes the external environment and internal environment of C company’s digital transformation strategy,points out the management information system problems faced by C company’s digital transformation strategy,and determines that the information system management optimization strategy is the best strategic choice for C company’s digital transformation.After determining the optimization strategy of management information system,nine development stage models of "Nolan model + Digital transformation" are derived according to Nolan model and digital transformation theory,and the information development stage of C company is identified.This paper revolves around C company development strategy and value chain foundation,use the Critical Success Factor Method(CSF)to analyze the critical success factors of digital transformation,use the Strategic Set Transformation method(SST)to identify the management information system requirements corresponding to each critical success factor,and formulate appropriate management information system optimization implementation contents for C company: build industrial digital talent system;deepen IT organization and management;establish standardized management information system management rules;cloud infrastructure and application software;build industrial big data platform,use digital technology to empower and drive business development;strengthen information security management.Finally,in the process of digital transformation,it is obviously not enough for the optimization of enterprise management information system to rely only on the information technology department.The implementation of the optimization scheme of management information system needs the active cooperation of various departments.This paper puts forward the corresponding organizational guarantee,talent guarantee,financial guarantee and enterprise culture guarantee measures.This paper can provide a certain reference value to automobile manufacturing industry through the implementation content and safeguard measures of the management information system optimization plan.