Application Research Of "Unconscious Design" Concept In Interior Design

As an important psychological concept,unconsciousness also has an important influence and Inspiration on interior design.This thesis tries to recognize and understand people’s unconscious needs from the perspective of psychology,classify and summarize them,and pay attention to people’s potential emotional needs.Unconsciousness is the state of people’s inner psychological structure.Although it is not easy to be detected,it can affect people’s life."Unconscious design" does not mean that designers abandon their personal subjective consciousness in the design process,but make conscious design planning before understanding the audience’s unconscious participation process,so as to meet people’s unconscious needs.Therefore,people’s needs should be considered as the focus of designers,in order to design to adapt to people’s life style,let the design into people’s life.This thesis tries to analyze the design principles and design elements of the concept of "unconscious design" from the existing literature monographs and actual cases,to find the unconscious information in the interior space,to summarize the unconscious emotional characteristics in the interior environment,and to interpret three more successful actual design cases,It is found that the details of the case show concern for people’s unconscious needs,excavate and learn from the concerns of excellent design,and complete the design practice case — "wulixiang" B&B complex design.Starting from the principle of interior design,this thesis combines interior design with the concept of "unconscious design",and analyzes the collective unconscious characteristics formed by the living habits of the local residents in Suzhou Luxiang village through the observation of the daily life of the interviewees.From the perspective of B&B design,this thesis explores the unconscious demand for specific space hidden in the hearts of tourists,and explores the guiding significance of the concept of "unconscious design" for interior design by taking the unconscious demand of tourists as the breakthrough point.The concept of "unconscious design" is applied in the design of B&B complex.The feasibility of this concept in the field of interior design is analyzed and discussed.The creation of interior design no longer takes the indoor environment as the goal,but takes people’s emotion to the environment as the center of attention.