| Cash flow is an important resource of an enterprise,and it is a manifestation of enterprise asset flow and development potential.However,stagnant funds will not provide value appreciation for the enterprise.Only when cash is invested in the enterprise’s production activities and allowed to flow will it be brought to life.Come value appreciation.A healthy and abundant cash flow can provide a solid foundation for the expansion of reproduction in the production and operating activities of the enterprise.Therefore,it is of great significance to improve and optimize corporate cash flow management.Especially with the continuous development and improvement of the value chain theory in recent years,and the continuous expansion of its influence,modern enterprises pay more attention to the necessity of managing corporate cash flow based on the value chain.This article combines the theory of cash flow management with the value chain From the perspective of value chain,link the cash flow management activities in enterprise production and operation with value chain management,and determine the value-added links in cash flow management,so as to improve the level of cash flow circulation and reduce the value chain The non-necessary cost of cash flow in the link can enhance the competitiveness of the enterprise and achieve the ultimate goal of maximum value.This paper analyzes the data and information of Y company in the past three years,and analyzes the cash flow generated by Y company’s operation,investment and financing activities based on the value chain concept.Through the analysis,it is found that Y company is in a longer cycle.The company has always maintained sufficient and stable cash flow,and most of its strong cash flow is contributed by the cash flow of the company’s operating activities.However,the cash flow inflow in the investment and financing activities of Y company is insufficient,and there is insufficient income.Support situation.Then,based on the value chain concept,the company’s cash flow management is divided into internal value chain links and external value chain links,and an in-depth analysis of the economic activities in these links is carried out.In company Y’s internal value chain activities,Y company’s cash flow management Flow activities are regulated by four evaluation indicators,namely,cash flow velocity control,process control,flow direction control,and flow control.In company Y’s external value chain activities,company Y is linked to upstream suppliers,downstream distributors,and consumption in the industry.Employers,financing institutions,etc.build value alliances,establish an information sharing platform,mutual assistance and mutual benefit,continuously optimize the cash flow cycle,reduce unnecessary costs,and achieve the purpose of enhancing the overall strength of Y company.Finally,through a horizontal comparison with the cash flow management level of major home appliance companies in the manufacturing industry,company Y’s strengths and weaknesses are found.The research finally found that company Y’s cash flow management based on the value chain has achieved good results in management concepts,investment and mergers,R&D innovation,cash flow and quality,and supplier management.However,it has achieved good results in mergers and acquisitions integration,cash flow risk assessment,There is still room for improvement in terms of accounts receivable management and inventory turnover.This article puts forward suggestions for perfecting and optimizing the cash flow of Y company,while promoting the healthy and orderly development of Y company,in order to say to the entire home appliance industry,We can learn from the development experience of Y company,take the essence and discard the dross,so as to realize China’s overall manufacturing industry from big to strong. |
