Study On Influence Factors Of Travelers’ Path Selection

With the acceleration of economic development and urbanization,the demand for transportation is increasing day by day,and the contradiction between unbalanced supply and demand in urban transportation is becoming increasingly acute.Traffic congestion has become the biggest challenge facing cities in China.In order to ease the current situation of urban traffic jams,improve travel efficiency,and reduce vehicle delays,the most scientific,effective,and reasonable methods and tools are to allow travelers to make rational travel route choices and to obtain urban road resources Through the re-combination of traffic flows,the urban road resources are allocated and fully utilized.Therefore,the traffic information needs to be sent to the traveler in a timely and effective manner in order to achieve the purpose of shifting the road traffic demand,so as to ease the traffic jam in the city.In fact,travelers are constantly adjusting their travel decisions based on their travel experience and with reference to certain traffic information.The traveler is influenced by factors such as personal attributes,road traffic attributes,and traffic information during the entire trip decision-making process.Therefore,it is of great theoretical and practical significance to study the impact of traffic information on travelers.Based on the SP questionnaire,the paper analyzes and selects the key factors affecting the travelers’ path selection,and constructs the travelers’ path selection model to study the travelers’ path selection behavior.The main work of the article is as follows:(1)Determined the key factors affecting the travelers’ path selection behavior.The decision-making process of traveler path selection is a comprehensive process of various influencing factors.The paper analyzes the possible factors affecting the choice of travelers’ path from the three aspects of the traveler’s personal attribute information,traffic travel information attributes and the use of intelligent traffic information,and designs and issues a questionnaire.(2)Questionnaires were used to investigate the route selection behavior of travelers under the influence of traffic information,and relevant data of route selection behaviors were obtained.Through the statistical analysis of survey questionnaire data,possible factors affecting the choice of traveler route were obtained.An orderly multi-classification model of the driving style of travelers is constructed through SPSS software.The main factors influencing the driving style of travelers were determined.The main influencing factors were:gender,educational level,number of family vehicles owned,and number of daily average trips,which were discussed in conjunction with various factors.(3)Analysis on the Influencing factors of travelers’ path choice behavior under traffic information.Through the questionnaire survey,the data of travelers’ path selection behavior under traffic information was obtained.Through the modeling and analysis of orderly regression,the different factors influencing the travelers’ path change were summed up,mainly including path selection style,driving style,daily average number of trips,Road familiarity and tolerance of toll roads and delays.(4)The model based on the factors affecting the choice of travelers’path selection is constructed from the static(travel distance)and dynamic(road access quality)of the road.The simulation example is used to compare and analyze the characteristics of different models and the different drivers’ preferences in the path selection.The research results can provide traffic managers with an optimized organization control plan and work out a travel inducement plan so that they can also formulate reasonable traffic policies,etc.,in order to achieve the goal of improving the road network operating efficiency,reducing ineffective traffic,and alleviating traffic congestion.