Research On Product Structure Optimization Strategy Of Company A

The core content of a company's operations is products.Products within the company play an important role in the survival and development of the company.Therefore,the integration of product structure within the company is an important part of the company's strategy.Enterprises need to continuously innovate products,optimize and adjust the product structure,and keep up with the pace of the times,so as to gain space for survival in today's increasingly competitive market.Company A has been engaged in R&D and production of fluorine-containing fine chemicals for more than 20 years.Starting from the basic raw materials,after years of development,it has formed the structural model of electronic materials,medicines,and pesticides as the main products,with the continuous changes in the economic situation.The continuous influx of external competitors,originally lucrative products,has lost its competitive advantage,profits have been declining,and many products have become unprofitable.As the costs continue to increase,sales decline,and the overall output value increases.Slowly,the company's crisis has gradually emerged,and company leaders are actively looking for new ways to survive.The problems in the company's operations have become increasingly prominent,mainly reflected in the product cost control difficulties,procurement costs,production costs,inventory and logistics costs need more sophisticated management;product competition pressure,the investment of the same industry companies,The funds are strong,the menacing;the national requirements for safety and environmental protection are becoming more and more stringent,and the pressure for the development of enterprises is increasing.In view of the above situation,the subject will focus on the problems existing in the product structure of Company A,conduct optimization research on the products,and discuss the models suitable for the company's operations so that the company can restore its good operating capabilities.The dissertation studies A company's profile and product structure status.Through the external environment of the fine chemical industry,the development status and status and characteristics of competition,internal environment analysis,and analysis of new product development capabilities.Using enterprise strategy analysis theory to optimize the product structure of the company.A preliminary study of the company's product structure optimization.The guiding ideology and principles for the optimization of Company A were defined,and the objectives and strategies for optimizing the product structure of Company A were formulated.From the perspective of post-optimization forecasting,it is possible for Company A to emerge from its predicament,restore its driving force,and gain a dominant position in the competition.