Research On The Development Strategy Of Urban Investment Companies In Linhe District, Bayannaoer City

Under the market economy,UDIC plays an important role in modern city construction,especially in the allocation of urban assets and the preservation and appreciation of state-owned assets.With the increasing number of government investment projects,urban investment companies around the country have been established one after another,and their role in urban construction has become more and more prominent.Urban investment companies have played a significant supporting role in the urban construction of LinHe District.However,The economy in china has undergone profound adjustments.Local government financing methods and state-owned asset management systems have undergone major adjustments.The financing functions of government platform companies have basically been lost.Urban investment companies are under pressure from transformation and upgrading.And Urban investment companies have to enhance the core competitiveness of enterprises to maintain sustainable development through the strategic adjustment.Therefore,it is an inevitable choice for the urban development company of Bayannur City to develop a good development strategy.First,this paper refers to domestic and foreign literatures related to the analysis methods of the development strategy and strategic development environment of the urban investment company,and takes the urban investment company of Linhe District,Bayannur as the research object to gain a deep understanding of the company's current status and development process;Secondly,this paper analyzes the external environment of the Bayannur City Linhe District Urban Investment Company using PEST and Porter's five-force analysis method,this paper analyzes internal environment combined with the Bayannur City Linhe District Urban Investment Company's resources and own capabilities,then this paper summarizes Bayannur City Linhe District City Opportunities and challenges,advantages and disadvantages of the investment company's development;Again,this paper uses SWOT analysis to review the strategic situation of the four strategic combinations,put forward the ST and SO development strategy,and implements a diversified business competition strategy;This study can help Bayannaoer LinHe District Urban Investment Company to clarify the opportunities and risks in the internal and external environment,and formulate the correct transformation and development strategy,so as to occupy a favorable competitive position in the market by implementing the development strategy and achieve sustainability.development of.The research results of this article are intended to provide a reference for the development and transformation of urban investment companies in LinHe District,Bayannur City,and provide suggestions for the transformation of other urban investment companies in the industry.