Research On The Integration Effect Of Meituan M & Amp

With the increasingly fierce competition in the Internet market,many enterprises which are still in the stage of rapid growth have to make up for the shortage of personnel,management,technology and investment in order to expand the market quickly,has Chosen The path of M & A expansion.However,many enterprises did not complete the integration process after the first stage of M & A in time,resulting in poor overall performance of M & A.In this paper,the company in 2015 M & A public opinion,and completed the follow-up integration,achieved better integration effect.The case of Meituan M & A not only has a positive impact on the development of Meituan enterprises,but also its integration process and integration effect has a significant impact on the entire Internet group-order takeaway industry.Meituan's acquisition of Dianping is a successful acquisition.First of all,this paper makes an in-depth analysis of the literature of M & A integration theory at home and abroad.Through the research,it is found that the enterprises with the core of integration performance and integration effect can accomplish the M & A better.Through the analysis of the M & A PROCESS OF MEITUAN'S M & A review,we can find that Meituan's M & A behavior and goal are not only to achieve maximum synergy effect,but also to enhance Meituan's own performance and competitiveness,increase your risk tolerance.Through reading the literature of Integration Type,this paper uses three-dimensional framework of finance,strategy and organization to summarize the integration process of Meituan M & amp.Secondly,according to the characteristics of the selected cases,this paper designs a scientific and reasonable performance evaluation system by using the theory of financial index method and Eva System,through the analysis of the two different methods of performance differences to explore the objective impact of M & A on enterprise performance.Finally,on the basis of the integrated performance evaluation system,the paper makes a systematic analysis of the integration effect of Meituan M & A,and obtains some enlightenment and suggestions.The conclusions of this paper include: First,the core of M & A is to improve the core competitiveness of enterprises,and the completion of M & A INTEGRATION PROCESS AND IMPROVE M & A performance are two aspects to achieve M & A effect.Secondly,in the past,enterprises used more financial index method.This paper uses economic value added method and financial index method to make a two-way comparison.Through the comparison,it is found that economic value added method can be more directly connected with the creation of shareholderswealth,can continuously measure the visual difference of performance before and after M & A.Thirdly,the analysis of integration effect is divided into internal effect and external effect on the basis of integration performance.This paper sums up the different influences brought by the different aspects of Meituan M & A public comment,and finally puts forward relevant countermeasures and suggestions,in order to provide enlightenment and ideas for the M & A expansion of Internet enterprises in China.