Research On Value Evaluation Of Liquor Industry Enterprises

Valuation research has always been the focus of research in the investment field.Enterprise value is an important reference factor for investors to invest in enterprises.It is also a key criterion for enterprises to conduct daily management,investment and financing,and performance evaluation.After constant research by the predecessors,the value evaluation theory has formed a relatively systematic and perfect theoretical system,which can provide a corresponding theoretical basis for the practical application of value evaluation.In recent years,the continuous advancement of science and technology has provided more technical means for value evaluation.In the face of the vast amount of data,there have been more ways and methods to dig out more useful information and achieve accurate valuation.In practice,the continuous development of the industry and the emergence of emerging industries have led to more and more frequent mergers and acquisitions,bankruptcies and other acts.It can be said that the value information provided by the enterprise value assessment will play an increasingly important role in practice.character of.The theory of corporate value evaluation has developed along with foreign capital economic systems.There have been in-depth studies abroad.Especially since the beginning of the last century,relevant foreign theories have made rapid progress and have formed a complete set of recognition.Higher theoretical system.In terms of practical applications,developed countries have a long history of applying related value theories,have rich practical experience and industry norms,and have mature methods and methods.China's market economy system is quite different from that of Western countries,and it is slightly inadequate in the theory of enterprise value assessment.Them still refer to the western value theory research foundation for corresponding improvement.However,there is a big difference between China's economic model and foreign countries,and China urgently needs to establish enterprise value evaluation system that suits China's national conditions.Liquor companies are manufacturing enterprises with Chinese characteristics of consumer goods,and have always been outstanding in China's capital market An in-depth study of its enterprise value will greatly improve the construction of enterprise value evaluation system suitable for China.This article selects Sichuan Shuijingfang Co.,Ltd.as the object of the case study,because Shuijingfang,as an enterprise controlled by foreign capital in China's liquor listed companies,its market behavior is more in line with market choices and has a strong representative.This article aims to systematically evaluate the advantages and disadvantages of various mainstream value evaluation theories and evaluation models in the valuation of liquor companies,explore their accuracy in the actual evaluation process,and initially determine the applicability of various valuation models in the evaluation of liquor companies.Then collect and analyze relevant financial and non-financial data of Shuijingfang,select the EVA value evaluation model and real option model with higher applicability for actual calculation,and finally determine the EVA value evaluation model in the valuation of liquor enterprises by the method of market value inspection Advantage.