Research On Performance Evaluation Of China Merchants Bank X Branch Based On Balanced Score Card And BTS-Fuzzy Model

At present,competition of financial market in China is becoming more and more fierce.As an important part of China's financial industry,commercial banks' normal and efficient operation determines the stability of the market economy.Human resource management is a powerful guarantee for the development of enterprises.Performance evaluation,as one of the most important influential factors of core competitiveness,is a core task of human resource management.In this paper,in order to ensure the realization of strategic goals of China Merchants Bank X Branch,balanced score card is introduced aiming at the existing system to achieve effective connection between performance evaluation and the strategy.First,this paper summarizes the status and problems of the current performance evaluation system and analyzes the necessity as well as feasibility of China Merchants Bank X Branch.On the basis of strategic objectives and priorities,the strategic map is drawn.Accordingly,balanced score card is established to decompose the strategies and build pa performance evaluation index system from the perspectives of finance,customers,internal process as well as learning and growth.A hybrid model combined BTS with entropy weight method is constructed to determine the weight of indicators.Fuzzy comprehensive evaluation model is used to obtain the performance evaluation results.Finally,the effectiveness of the performance evaluation method proposed in this paper is verified through the evaluation results and analysis.It can be seen that balanced score card can consider the short-term and long-term benefits at the same time so that the strategic management and performance evaluation can be validly connected and the sustainable development can be ensured.The performance evaluation established in this paper guarantees the scientific and accurate results.This research provide support for performance evaluation of China Merchants Bank X Branch,meanwhile,it provides a scientific reference for the performance evaluation of other commercial banks.