Research On The Microfinance Demand Of Poor Households And Its Influencing Factors

Poverty alleviation microfinance is an important means of financial poverty alleviation.Since the large-scale development,it has effectively alleviated the problem that it is more difficult and more expensive for poor households to get a loan,and effectively improved the rural financial system.This study mainly surveyed 250 poor households in 8 townships in Fuling District,through questionnaire survey to understand the development of poverty alleviation micro-credit in China,main practices and achievements.The study mainly focusing on the personal characteristics of poor households,family characteristics,government policies,bank funding,etc.,carried out descriptive statistical analysis of the basic information of poor households,and also used multiple regression analysis methods to analyze the influencing factors affecting poor households’ poverty alleviation microfinance demand.It shows that:(1)The satisfaction rate of poor households’ satisfaction with microfinance government policies on the poverty alleviation microfinance demand of poor households is 0.859,p=0.000<0.05,which indicates the satisfaction and poverty of poverty alleviation government policies.The demand for poverty alleviation in households is positively correlated.(2)The regression coefficient of poverty alleviation microfinance government interest subsidy for poor households’ poverty alleviation microfinance demand is 0.074,p=0.020<0.05,which indicates that the poverty alleviation microfinance government interest subsidy is positively correlated with the microfinance demand of poor households.(3)The regression coefficient of the government’s propaganda on policy for poverty alleviation microfinance needs is 0.064,p=0.044<0.05,which indicates that the government’s vigorous promotion of poverty alleviation microfinance has a positive correlation with the credit demand of poor households.It can effectively promote the needs or behaviors of poor households to handle poverty alleviation microfinance.The satisfaction of poor households with microfinance government policies has the greatest impact on the microfinance needs of poor households.Based on the above research,this study proposes countermeasures from the perspective of government,banks and poor households.The government should strengthen the skills training and technical guidance for poor households and strengthen the promotion of policies and improve the awareness of poor households.They also should explore mechanism innovation,strengthen education and poverty alleviation,and blocking poverty from generation to generation.The financial institutions should enrich the loan varieties,increase the loan quota,and repay the repayment period,they also should launch the renewed loan products,actively cooperate with the government.The poor households need to strengthen commitment to poverty alleviation and increase confidence in getting rid of poverty.They should also take an active part in skills training organized by the government,rely on themselves to achieve poverty alleviation,and contribute to the comprehensive realization of a well-off society.